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Motion capture performer wearing high-tech sensors and headgear stands in front of a simple backdrop, bringing to life the immersive characters seen in attractions like Call of Duty: Infinite Warfare at gaming experiences and entertainment venues.

See “Game of Thrones” star Kit Harington filming “Call of Duty: Infinite Warfare”

By Adam McCabe

Disney Infinity’s Doctor Strange figurine, styled in a vibrant red cape and mid-spell pose, extends one hand dramatically forward against a bright white backdrop—a collectible fantasy character ready to bring the magic of Marvel adventures to your home display.

Looks like we’ll never see this Doctor Strange “Disney Infinity” figurine on our shelves

By Adam McCabe

A stern-looking character in a green jacket stands along a vibrantly lit theme park street at night, capturing the dramatic energy of a blockbuster adventure show, with classic park facades and glowing lampposts providing an atmospheric backdrop.

E3 2016: 5 reasons “Mafia III” is the interactive crime-opera masterpiece of this generation

By Adam McCabe

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Frank West battles swarms of zombies amid a snowy, holiday-themed city street sparkling with vibrant lights, channeling the over-the-top excitement and festive chaos familiar to Dead Rising 4 fans from its E3 2016 debut.

E3 2016: Capcom’s “Dead Rising 4” is a carnival of zombie mayhem, just in time for the holidays

By Adam McCabe

More From Video Games

The Watcher from Horizon Zero Dawn entertains fans at E3 2016’s gaming celebration, as guests gather for photos and interactive experiences, with vibrant Xbox displays adding to the excitement.

E3 2016: A living Watcher from “Horizon Zero Dawn” preys on convention guests!

in Events, Video Games, Technology

Posted on June 16, 2016 by Adam McCabe

Cuphead takes on a giant, orange, three-eyed veggie in a lively, garden-inspired battle straight from the fan-favorite Cuphead video game, as seen during its acclaimed E3 2016 debut.

E3 2016: “Cuphead” video game is like a twisted Disney Silly Symphonies cartoon come to life!

in Events, Video Games

Posted on June 16, 2016June 16, 2016 by Adam McCabe

A Final Fantasy XV hero armed with an oversized weapon stands ready as a massive, stone-like foot crashes down nearby, recreating the thrilling, immersive battle spectacle seen at Square Enix’s E3 2016 presentation—an epic scene brought to life for theme park guests amidst dramatic lighting and special effects.

E3 2016: The Square Enix “Final Fantasy XV” demo is equal parts beauty and chaos

in Events, Video Games

Posted on June 16, 2016June 16, 2016 by Adam McCabe

Link from The Legend of Zelda: Breath of the Wild stands ready with bow drawn, poised to release an arrow amidst vibrant, glowing landscapes evoking the magical realm showcased at E3 2016.

E3 2016: “The Legend of Zelda: Breath of the Wild” demo area turns Hyrule into a Nintendo theme park!

in Video Games, Artwork, Technology

Posted on June 15, 2016June 15, 2016 by Adam McCabe

Guests engage with an immersive digital display of a giant, lifelike animal face in a softly illuminated pavilion, capturing the magical ambiance reminiscent of The Last Guardian experience featured at E3 2016.

E3 2016: Sony’s “The Last Guardian” interactive display lets you befriend a giant creature

in Events, Video Games, Technology

Posted on June 15, 2016June 15, 2016 by Adam McCabe

The Coon, South Park’s raccoon superhero, surveys a snowy nighttime South Park town from behind a wooden sign, capturing the excitement and comic-book flair of The Fractured But Whole’s E3 2016 reveal—just like spotting a costumed hero poised atop an immersive theme park attraction ready for an epic new adventure.

E3 2016: “South Park: The Fractured But Whole” designer talks new combat system, working with Matt and Trey

Posted on June 15, 2016June 15, 2016 by Mike Celestino

E3 2016: Everything you need to know about “The Legend of Zelda: Breath of the Wild” right now

Posted on June 15, 2016June 15, 2016 by Adam McCabe

The Persona 5 cast strikes dynamic poses against bold black concentric circles on a red backdrop, evoking the show’s energetic vibe and inviting fans into an immersive entertainment adventure.

E3 2016: New “Persona 5” gameplay brings sleek style, wild gameplay…and a butt-dungeon

Posted on June 15, 2016 by Adam McCabe

Aloy, with her signature braided red hair, surveys a rugged landscape filled with awe-inspiring robot dinosaurs, immersing guests in the thrilling universe of Horizon Zero Dawn as first showcased at E3 2016.

E3 2016: Impressive “Horizon Zero Dawn” demo serves up robot dinosaurs in a collapsed civilization

Posted on June 15, 2016June 15, 2016 by Adam McCabe

Gears of War 4’s iconic trio of armored soldiers, armed with futuristic weapons, stand poised for action amid immersive battle scene props and electrifying lightning effects—capturing the high-energy spectacle fans remember from the E3 2016 reveal, now brought to life for thrill-seeking theme park guests.

E3 2016: “Gears of War 4” reinvigorates the franchise with a perfect upgrade to a tried-and-true formula

Posted on June 15, 2016June 15, 2016 by Adam McCabe

Deacon St. John crouches beside his iconic motorcycle in a lush forest setting, cap and backpack on, capturing the immersive post-apocalyptic vibe of Days Gone as sunbeams filter through the trees—just like stepping into your favorite action-adventure attraction.

E3 2016: “Days Gone” turns you into a motorcycle-riding post-apocalyptic bounty hunter

Posted on June 15, 2016June 15, 2016 by Adam McCabe

Kratos from God of War, clad in his signature armor and sporting a rugged beard, stands in a shadowy, atmospheric part of the park styled after ancient legends, creating an immersive experience reminiscent of his epic E3 2016 reveal.

E3 2016: “God of War” finally turns Kratos into a character worth caring about

Posted on June 15, 2016June 15, 2016 by Adam McCabe

E3 2016: New “Mass Effect: Andromeda” trailer promises more stunning worlds, alien creatures, and dazzling storytelling

Posted on June 13, 2016June 13, 2016 by Mike Celestino

As the sun rises, Link, dressed in his iconic blue tunic from The Legend of Zelda, scales a dramatic cliff using his signature climbing ability. The breathtaking fantasy landscape stretches out below—an immersive vista straight out of E3 2016 that invites fans to imagine embarking on their own epic adventure, much like stepping into a themed entertainment world inspired by Hyrule.

E3 2016: New concept art for “The Legend of Zelda” reveals Link’s new climbing ability and the expansive land of Hyrule

Posted on June 13, 2016 by Mike Celestino

Star Trek: Bridge Crew attraction brings guests into the heart of a futuristic starship, where five visitors in vibrant Starfleet uniforms command high-tech control panels, fully immersed in VR adventure as they journey through the galaxy together—a groundbreaking experience first introduced at E3 2016.

E3 2016: “Star Trek: Bridge Crew” VR game will put Trekkies at the helm of a Federation starship

in Movies & TV, Television, Video Games

Posted on June 13, 2016 by Mike Celestino

The South Park kids, dressed as superheroes from The Fractured But Whole, strike heroic poses on a nighttime city street, ready for action just like their big entrance in the E3 2016 game trailer.

E3 2016: “South Park: The Fractured But Whole” trailer spoofs Marvel Cinematic Universe and “The Force Awakens”

in Movies & TV, Marvel, Movies, Television, Video Games

Posted on June 13, 2016 by Mike Celestino

Phil Spencer takes the stage in front of a massive screen lit up with “PROJECT SCORPIO” as Xbox fans watch eagerly during Microsoft’s E3 2016 showcase.

E3 2016: Microsoft’s Xbox presentation announces Project Scorpio console, plus a slew of new games, content, and tech

Posted on June 13, 2016 by Mike Celestino

Visitors watch as a heroic Star Wars character in a blue shirt stands proudly, surrounded by helmeted guards with futuristic weapons, set against the backdrop of a dazzling city reminiscent of immersive Star Wars attractions featured at major entertainment expos like EA’s E3 showcase.

E3 2016 – EA offers up comprehensive update on upcoming slate of Star Wars video games

in Star Wars, Video Games

Posted on June 13, 2016 by Surya Fernandez

Sloth from The Goonies, as a LEGO minifigure complete with his signature Superman shirt, suspenders, and a joyful smile, displayed on a rugged terrain—an ideal collectible for visitors who love LEGO Dimensions or enjoy themed experiences inspired by the classic Goonies adventure.

Lego Dimensions to add 16 new properties including Goonies, Harry Potter, Gremlins, E.T., and Beetlejuice

in Entertainment, Harry Potter, Video Games

Posted on June 9, 2016June 9, 2016 by Surya Fernandez

Aqua from Kingdom Hearts, with striking blue hair, dramatically reaches upward beneath theatrical lighting, her expression a mix of surprise and urgency—capturing the cinematic magic seen in Kingdom Hearts HD 2.8 Final Chapter Prologue during E3 2016.

“Kingdom Hearts HD 2.8 Final Chapter Prologue” gets a new trailer for E3 2016!

in The Walt Disney Company, Video Games

Posted on June 8, 2016 by Adam McCabe

Marcus Holloway stands on a rooftop overlooking San Francisco, with bold “WATCH DOGS 2” lettering, embodying the thrilling adventure and high-energy reveal of the Watch Dogs 2 trailer at E3 2016—much like waiting for the grand opening of a new theme park attraction.

FIRST LOOK: “Watch Dogs 2” trailer revealed! Here’s everything you need to know before E3 2016

in Video Games, Artwork

Posted on June 8, 2016June 8, 2016 by Adam McCabe

VIDEO: “Injustice 2” announcement trailer pits DC’s mightiest heroes against each other!

in Entertainment, Video Games

Posted on June 8, 2016 by Adam McCabe

Batman and Flash face off in a high-energy DC “Injustice 2” promotional poster, bursting with dramatic lighting and vivid action, capturing the excitement of a blockbuster theme park stunt show.

Leaked promo posters unveil DC’s “Injustice 2” game!

in Entertainment, Video Games

Posted on June 7, 2016May 3, 2017 by Adam McCabe

Grab your controllers: Inside the Magic expands gaming coverage, starting with E3 next week!

Posted on June 6, 2016June 6, 2016 by Adam McCabe

See the excitement of Dead Rising: Endgame as its leather-clad hero battles swarms of zombies on an urban street transformed into a thrilling, apocalyptic adventure, packed with action and chaos straight from the video game universe.

VIDEO: Video game movie sequel “Dead Rising: Endgame” gets an official trailer!

in Entertainment, Movies, Television, Video Games

Posted on June 2, 2016June 2, 2016 by Adam McCabe

Beloved characters from across the park gather together, beaming and striking playful poses in vibrant, casual attire that highlights the fun and inclusive spirit of the entertainment destination, celebrating diversity and breaking traditional gender norms.

“The Sims 4” embraces equality by removing gender boundaries completely

Posted on June 2, 2016June 2, 2016 by Adam McCabe

A live-action knight inspired by Assassin’s Creed dazzles theme park guests with a dramatic sword fight amidst swirling flames and special effects, set against the backdrop of a towering stone fortress as excited crowds cheer from the sidelines.

Take a detailed look at Michael Fassbender’s “Assassin’s Creed” costume

in Entertainment, Movies, Video Games, Artwork

Posted on June 1, 2016 by Adam McCabe

PHOTOS: LDC Fashion company introduces new BioShock-inspired women’s clothing line

in Merchandise, Video Games

Posted on May 31, 2016 by Mike Celestino

Super Mario Bros. Monopoly set styled like a retro theme park attraction, featuring pixel-inspired game tokens, collectible themed cards, and a box decorated with iconic Mario imagery that transports players into the world of the Mushroom Kingdom.

The Super Mario Bros. Monopoly game is appropriately pixelated

in Entertainment, Merchandise, Video Games, Tabletop Gaming

Posted on May 31, 2016May 31, 2016 by Adam McCabe

Three Samsung smartphones styled with bold Batman-inspired looks and special wallpapers are showcased on a dramatic black backdrop, evoking the excitement of a Gotham City adventure and highlighting the hero’s legendary presence, perfect for fans seeking a piece of their favorite entertainment universe.

Now you can own Batman’s smartphone thanks to Samsung

in Entertainment, Movies, Video Games

Posted on May 27, 2016 by Surya Fernandez

Spider-Man in LEGO form swings high above a dazzling nighttime cityscape, web in hand, recreating the pulse-pounding spectacle of Captain America: Civil War as seen in LEGO Marvel’s Avengers—a thrilling scene perfect for fans visiting the world of Marvel attractions.

“Captain America: Civil War” Spider-Man swinging into “LEGO Marvel’s Avengers”!

in The Walt Disney Company, Entertainment, Marvel, Video Games

Posted on May 20, 2016 by Adam McCabe

The Kingdom Hearts Orchestra is coming to Los Angeles in 2017!

in The Walt Disney Company, Events, Music, Video Games, Technology

Posted on May 18, 2016 by Adam McCabe

Vibrant Tetris blocks cascade down a glowing blue grid, amplified by dynamic motion blur and futuristic digital effects, creating an immersive gaming experience reminiscent of a sci-fi attraction—ideal for visitors excited about the upcoming Tetris ride or interactive event at the entertainment park.

“Tetris” movie set to be a sci-fi thriller…and a trilogy?

in Movies, Video Games

Posted on May 17, 2016May 18, 2016 by Adam McCabe

Cinderella Castle illuminated with sparkling lights and vibrant fireworks at dusk, with the Partners statue of Walt Disney and Mickey Mouse in front—capturing the immersive magic of Disney Parks, just like entering a classic Disney movie through VR on the Disney app.

Disney steps into the virtual reality game with the new app Disney Movies VR

in The Walt Disney Company, Video Games, Technology

Posted on May 17, 2016May 17, 2016 by Corinne Andersson

Mario and Luigi, dressed in their signature bright costumes, grin for the camera with contagious excitement—Luigi flashes a peace sign while Mario gives him a playful hug from behind, capturing the joyful spirit of Super Nintendo World.

The world of Nintendo may be coming (back) to the big screen!

in Entertainment, Movies, Video Games

Posted on May 17, 2016 by Adam McCabe

Jason Voorhees, in his iconic hockey mask and wielding an axe, towers over a motionless victim beside a crackling campfire in a shadowy, spine-chilling forest—capturing the frightful atmosphere experienced by visitors playing Friday the 13th: The Game.

Friday the 13th: The Game allows fans to stalk camp counselors as Jason Voorhees

in Movies, Video Games

Posted on May 13, 2016May 13, 2016 by Michael Gavin

Guests explore an immersive Star Wars-themed attraction, where costumed performers bring epic desert battles to life amid flaming wreckage and towering sci-fi machines, capturing the excitement of the Battlefront games and blockbuster movies.

EA announces “Star Wars: Battlefront” sequels will contain content from the new movies

in The Walt Disney Company, Entertainment, Movies, Star Wars, Video Games

Posted on May 12, 2016May 12, 2016 by Adam McCabe

Beloved Pixar and Disney favorites, styled like Disney Infinity figures, gather for a magical ensemble reminiscent of characters meeting guests at Disney Parks, set against a bright white backdrop.

“Disney Infinity” video games and toys to be officially discontinued

in The Walt Disney Company, Merchandise, Video Games

Posted on May 10, 2016May 3, 2017 by Adam McCabe

EA announces new 3rd person action adventure Star Wars game

in Star Wars, Video Games

Posted on May 4, 2016May 4, 2016 by Surya Fernandez

Half orc, half human faces split by a sword, with the “Warcraft” movie title and June 10th release date at the bottom, promising World of Warcraft fans a blockbuster cinematic journey as thrilling as stepping into an immersive theme park adventure.

War is coming – World of Warcraft smashes into theaters June 10th

in Movies, Video Games

Posted on April 21, 2016August 22, 2023 by Michael Gavin

A door floats in a star-filled night sky with “The Twilight Zone” emblazoned across it, echoing the iconic look of the classic TV show and conjuring the mysterious ambiance familiar to fans of Disney’s Tower of Terror attraction.

New interactive “The Twilight Zone” series will meld the classic sci-fi TV show with a video game sensibility

in Television, Video Games, Technology

Posted on April 19, 2016April 19, 2016 by Mike Celestino

LEGO Ant-Man joins a security guard for an action-packed moment in the high-tech corridors of LEGO Marvel’s Avengers on PS4, bringing all the excitement of the Ant-Man DLC adventure straight to fans of Marvel thrills and interactive entertainment.

VIDEO: Free “Ant-Man” DLC for LEGO Marvel’s Avengers now available for PS4 and PS3

in The Walt Disney Company, Marvel, Movies, Video Games

Posted on April 5, 2016April 5, 2016 by Adam McCabe

Disney unleashes wild new “The Jungle Book: Mowgli’s Run” mobile game

in The Walt Disney Company, Video Games

Posted on March 31, 2016 by Surya Fernandez

Up-close look at the intricate electronics and wiring inside a taken-apart Oculus VR headset, revealing the innovative tech powering thrilling virtual attractions and immersive theme park adventures.

Virtually Real – Are we losing our grip on reality?

in Entertainment, Merchandise, Video Games, Artwork, Technology

Posted on March 30, 2016April 1, 2016 by Michael Gavin

LEGO Star Wars heroes wield lightsabers in an epic intergalactic battle, surrounded by soaring spaceships and distant planets, capturing the pulse-pounding excitement of a Star Wars-themed attraction inspired by The Force Awakens.

Save the galaxy in the new “LEGO Star Wars: The Force Awakens” gameplay trailer!

in The Walt Disney Company, Entertainment, Movies, Star Wars, Video Games

Posted on March 23, 2016April 27, 2016 by Adam McCabe

LEGO superheroes assemble in an action-packed scene inspired by Marvel’s Avengers: Civil War, surrounded by cityscape ruins—inviting guests to experience the adventure and excitement of their epic showdown.

VIDEO: LEGO Marvel’s Avengers gets a “Civil War”-sized expansion!

in The Walt Disney Company, Marvel, Video Games

Posted on March 14, 2016 by Adam McCabe

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Inside the Magic: Your Ultimate Source for Themed Entertainment Coverage

Inside the Magic is the world’s largest website for fans of Disney World, Disneyland, Marvel, and Star Wars.

Founded in 2005, Inside the Magic has evolved from a small central Florida-based website and weekly podcast into the comprehensive multimedia experience it is today. We focus on bringing you all things fun so you can plan your theme park vacation, enjoy Disney at home, and more.

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