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Six Stranger Things action figures, featuring main characters alongside the Demogorgon, are lined up on a white backdrop—an ideal collectible display for Universal Studios visitors and fans of immersive themed attractions.

“Stranger Things” action figures by Funko bring the Upside-Down to your toy collection

By Mike Celestino
Puss in Boots welcomes guests from a vibrant desert scene, with Netflix-themed entertainment options and movie recommendations displayed along the bottom, encouraging families to dive into interactive children’s content where every viewer can pick their own story adventure.

‘Choose your own adventure’ comes to Netflix with new interactive children’s shows

By Cristina Sanza 1 Comment
A skull and a carved stone mask sit beneath The Mysterious Package Company logo, evoking the thrilling mysteries and immersive adventure experiences that transport fans into story-driven worlds.

REVIEW: Mysterious Package Company’s Ominous Mailings Offer Fun That Lurks Outside the Box

By Michael Gavin 10 Comments
Bronze statues, ornate decorations, a vintage cash register, and a classic clock atop a gleaming marble counter set the stage for Victorian-era glamour in this immersive Oscar Wilde NYC-themed dining experience—a setting that transports guests into the world of opulent entertainment and theatrical extravagance.

Themed Eats: ‘Oscar Wilde NYC’ brings Victorian Extravagance to the Big Apple

By Michael Gavin

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A spirited Caribbean Carnaval performance at Sapphire Falls Resort, featuring a lively dancer captivating the audience on stage as a musician provides live vocals and keyboard music under dazzling, colorful lighting—showcasing Universal Orlando’s high-energy entertainment.

Universal Orlando’s new Caribbean Carnaval brings flavorful food, festive fun to Sapphire Falls Resort

in Universal Orlando, Food, Travel, Hotel, Music

Posted on June 19, 2017June 19, 2017 by Ricky Brigante
Limited Edition Haunted Dimensions gray T-shirt featuring a spooky skeleton and phone, with “Haunted Dimensions” and “13” in bold white print—perfect for fans of Paper Model Purgatory and chilling theme park attractions.

Limited Edition Haunted Dimensions tee shirt celebrates thirteen years of Paper Model Purgatory

in The Walt Disney Company, Merchandise, Universal Orlando

Posted on June 19, 2017August 22, 2023 by Michael Gavin
Nightwing, Harley Quinn, and Batman pose together in a dramatic doorway entrance at San Diego Comic Con, capturing the cinematic energy of their animated film for thrilled fans—just like encountering your favorite DC heroes live at a WB Studio Tour or themed attraction.

“Batman and Harley Quinn” animated movie announced to premiere at San Diego Comic Con 2017

in Entertainment, Movies & TV, Movies, Events

Posted on June 19, 2017June 19, 2017 by Mike Celestino
An audience inside Universal Studios immerses themselves in an interactive movie attraction, watching as a woman on screen faces two glowing buttons—“Lie” and “Tell truth.” The scene invites guests to shape the story’s outcome, creating a thrilling choose-your-own-adventure experience reminiscent of Late Shift.

Choose your own adventure movie technology coming to America, “Late Shift” debuts as first interactive film

in Movies & TV, Movies, Technology

Posted on June 19, 2017 by Cristina Sanza 4 Comments
A neon-lit, purple-tinged city skyline with palm trees invokes a futuristic amusement park vibe, overlaid with “The Engadget Experience/Alternate Realities.” Spotlighting Engadget Alternate Realities—now inviting visionary creators to apply for immersive experience grants.

Grants for immersive experience pioneers being awarded by Engadget Alternate Realities, application now open

in Theater, Technology

Posted on June 19, 2017 by Cristina Sanza
Disney Legend Jack Kirby, with silver hair and a cozy knit sweater, beams warmly as he leans his head on his hand, pencil poised between his fingers—a creative pose that captures the imaginative spirit behind so many beloved Marvel attractions.

D23 to honor Iconic Marvel Comics creator Jack Kirby as Disney Legend at 2017 expo

in The Walt Disney Company, Entertainment, Disneyland Resort, Movies & TV, Marvel, Movies, Television, Events

Posted on June 16, 2017 by Mike Mack 3 Comments
A blue wizard hat, tape measure, and wand frame the “The Making of Harry Potter: Wizarding Wardrobes” logo, celebrating the magical costumes and creative designs seen in the Harry Potter world at Warner Bros. Studio Tour London.

Elaborate “Harry Potter” costumes on display this summer in ‘Wizarding Wardrobes’ exhibit at Warner Bros. Studio London

in Entertainment, Movies & TV, Movies, Events, Harry Potter

Posted on June 16, 2017 by Cristina Sanza
Mighty Thor from Marvel Legends stands heroically in shining armor and a flowing red cape, wielding her iconic hammer against a vibrant blue backdrop. A fan-favorite collectible from Hasbro, she captures the excitement of Marvel’s cinematic universe with incredible theme park-level detail perfect for any superhero adventure display.

New “Marvel Legends” characters announced for Hasbro action figure series, available this fall

in Entertainment, Marvel, Merchandise

Posted on June 16, 2017 by Cristina Sanza
A guest ascends white stairs set against a dramatic cloudy sky, lifting his right arm as if embarking on a bold adventure—channeling the creative energy of THEORIZ and inviting park visitors to feel like they’re stepping into an immersive VR attraction.

VIDEO: Creative studio THEORIZ creates VR experience that could change the future of theme parks

in Entertainment, Theme Parks, Theater

Posted on June 16, 2017August 22, 2023 by Mike Mack
Donald Duck, dressed in his classic sailor outfit, greets guests with a wrench and torch in hand, striking a heroic pose in a moody, mechanical room scene inspired by his IDW DuckTales comic book adventures—capturing the thrill and fun of favorite Disney theme park attractions.

“DuckTales” returns to comic book roots this fall in new series from IDW

in The Walt Disney Company, Merchandise

Posted on June 16, 2017September 3, 2024 by Cristina Sanza
Immersive room adorned with gothic wallpaper and moody, theme park-style dark furnishings, shelves lined with plush characters and dramatic statues alongside an array of collectible decor—an ideal backdrop for fans looking to recreate a haunted attraction experience or craft their own home theater inspired by the magic of themed entertainment.

At Home Imagineering: A Haunted Home Theater

in Merchandise, Theater, Artwork, At-Home Imagineering

Posted on June 16, 2017May 30, 2017 by Michael Gavin 2 Comments
The iconic Bat-Signal from the classic Adam West Batman series beams in bright yellow across Los Angeles City Hall at night, creating a thrilling Gotham atmosphere for DC fans.

VIDEO: Bat-Signal lights up Los Angeles City Hall as tribute to “Batman” star Adam West

in Entertainment, Movies & TV, Television, Events

Posted on June 16, 2017October 23, 2025 by Mike Celestino
Godzilla’s massive head looms over the Hotel Gracery Shinjuku, unleashing a burst of dazzling blue smoke that lights up the Tokyo night skyline, creating an unforgettable spectacle for fans and visitors in the heart of the city’s entertainment district.

Travel in Style: Come face to face with Godzilla at the Hotel Gracery in Shinjuku Japan

in Movies, Television, Food, Travel, Hotel, Theater

Posted on June 15, 2017August 28, 2017 by Michael Gavin
Guests ride Kraken Unleashed at SeaWorld Orlando, each wearing VR headsets and gripping the coaster handles with excitement. Their legs dangle freely as they smile and immerse themselves in this thrilling virtual reality adventure.

SeaWorld Orlando’s new ‘Kraken Unleashed’ VR experience enhances old thrills with high-tech visuals

in Theme Parks, Theater, SeaWorld, Technology

Posted on June 15, 2017October 14, 2024 by Sean Sposato
Sora, Donald Duck, and Goofy pose together before the Kingdom Hearts III logo on a dark stage, highlighting Disney’s beloved characters as fan favorites at the D23 Expo celebration of entertainment and immersive experiences.

Disney announces panels to showcase upcoming video games and books at the 2017 D23 Expo

in The Walt Disney Company, Entertainment, Disneyland Resort, Marvel, Events, Video Games

Posted on June 15, 2017 by Mike Mack
A mysterious woman in a dramatic, dark costume stands as if frozen mid-prayer, her fingers theatrically entwined by a long, golden rosary that stretches toward the crowd, all set against an eerie backdrop reminiscent of an American Horror Story: Roanoke maze at Universal’s Halloween Horror Nights.

VIDEO: Halloween Horror Nights “American Horror Story: Roanoke” house announced for Universal Studios Hollywood

in Movies & TV, Theme Parks, Events

Posted on June 15, 2017August 22, 2023 by JeniLynn Knopp
A dynamic group of seven energetic women beams together in front of a vibrant red curtain, capturing the spirit of girl power and camaraderie that electrifies Disney Parks, channeling the same inspiring teamwork fans love from Pixar’s Cars 3.

VIDEO: “Cars 3” cast comes together to talk reigniting Pixar franchise with girl power

in The Walt Disney Company, Entertainment, Movies & TV, Movies, Events, Pixar

Posted on June 15, 2017 by Mike Celestino
Doctor Who Experience banner showcasing the Doctor, the iconic TARDIS, Dalek, Cyberman, and a cast of aliens set against a dynamic space backdrop with vibrant cosplay displays—inviting fans into an immersive sci-fi adventure.

Doctor Who Experience announces action-packed summer of Cyberman & cosplay, officially closing in the fall

in Movies & TV, Television, Events

Posted on June 15, 2017June 15, 2017 by Cristina Sanza
Spider-Man stands proudly in his classic red and blue suit beside a themed toy box, inviting fans to experience interactive superhero adventures—bringing the excitement of Marvel attractions home with Sphero-powered action.
Current Price: $149.99
Purchase

Interactive Spider-Man from Sphero cracks jokes, brings you on superhero missions

Current Price: $149.99
Purchase

in Entertainment, Marvel

Bob Ross Funko Pop figure grins with his signature paint palette in hand, posed beside a vibrant “The Joy of Painting” collector’s box—an irresistible souvenir for art lovers looking to bring a touch of creative magic home from their visit.

Funko debuts a new Bob Ross Pop! figure to add some color to your collection

in Movies & TV, Merchandise, Television

Posted on June 14, 2017 by Mike Mack
An electrifying showdown unfolds as a guest actor battles a spiked zombie animatronic in a gritty, post-apocalyptic set filled with movie-quality props and debris—capturing the adrenaline rush of an immersive Walking Dead attraction or live-action horror maze at a top entertainment park.

“The Walking Dead” virtual reality game series announced, bringing zombie horror into your home

in Movies & TV, Television, Video Games, Theater

Posted on June 14, 2017 by Cristina Sanza
Cosplayers lounge on a vintage car amidst rows of abandoned vehicles, gazing toward the setting sun over a smoky, post-apocalyptic Orlando skyline—evoking the dramatic visuals of “Gods and Monsters,” as if it’s unfolding just beyond the gates of an Orlando comic book store.

Orlando FL Comic Store, Gods and Monsters, to host WB travelling Cinetransformer movie experience

in Entertainment, Movies, Events

Posted on June 14, 2017 by Michael Gavin
A vibrant Mario-themed tank, complete with the iconic red cap and mustache, is showcased under immersive red lighting as guests gather around, capturing the playful spirit of Nintendo attractions found at E3 2017.

VIDEO: Best of E3 2017 – Booths & video game displays from Nintendo, Marvel, LEGO, Capcom & More!

in Events, Video Games, Technology

Posted on June 14, 2017 by Mike Celestino 1 Comment
Classic video game consoles line up alongside glowing screens, surrounded by lively pixel art characters—relive arcade thrills and old-school gaming adventures at the National Videogame Museum, the ultimate destination for interactive fun.

Travel in Style: It’s Game On at the National Videogame Museum

in Entertainment, Video Games, Technology

Posted on June 13, 2017 by Michael Gavin
Disney Cars-themed MagicBand displayed in a vibrant blue and yellow box, with a Cars 3 MagicBand next to it—must-have Disney Parks collectibles for Cars fans and MagicBand enthusiasts alike.

New “Cars 3” MagicBand, pins, collectibles race into shops across Disney Parks

in Walt Disney World, The Walt Disney Company, Entertainment, Disneyland Resort, Movies & TV, Theme Parks, Movies, Merchandise, Pixar

Posted on June 13, 2017 by Mike Mack
Collage featuring beloved TV celebrities, iconic animated characters soaring on a flying horse, and a fan posing by the Elena of Avalor display at D23 Expo 2017.

Whoopi Goldberg, Mark Hamill and others join star-studded lineup for D23 Expo 2017

in The Walt Disney Company, Entertainment, Disneyland Resort, Movies & TV, Movies, Television, Events

Posted on June 13, 2017December 15, 2024 by Mike Mack 2 Comments
The screen glows in the darkness with “Transference” at its center, framed by dazzling vertical stripes of color above and below, setting a suspenseful tone reminiscent of a thrilling VR attraction introduced by Ubisoft at E3 2017.

E3 2017: Bridge the gap between movies & gaming with new immersive “Transference” VR game from Elijah Wood, Ubisoft, SpectreVistion

in Video Games, Theater

Posted on June 13, 2017 by Cristina Sanza
The Inpatient’s haunted house experience comes to life as an elderly man with glasses and a beard is shown in dramatic close-up, the PlayStation VR Game branding promising an immersive, suspense-filled adventure for thrill-seekers.

E3 2017: Haunted house horrors become immersive virtual reality with “The Inpatient” PlayStation VR game

in Video Games, Theater

Posted on June 13, 2017 by Cristina Sanza
Mini backpacks inspired by fan-favorite attractions: a black Harry Potter Hogwarts Express bag for Wizarding World fans, and a white Star Wars droid bag perfect for galactic adventures at Disney’s Hollywood Studios.
Current Price: $54.99 - $64.99
Purchase

“Harry Potter” and “Star Wars” mini backpacks let you carry essentials in style

Current Price: $54.99 - $64.99
Purchase

in Entertainment, Star Wars, Harry Potter

Cowboys greet guests with friendly smiles alongside a white donkey in front of rustic wooden buildings and lush trees, bringing the lively spirit of Ghost Town Alive to life at Knott’s Berry Farm.

Ghost Town Alive! – How Knott’s Berry Farm beat Disney to the immersive punch

in Theme Parks, Theater, Knott's Berry Farm

Posted on June 12, 2017October 11, 2024 by Mike Celestino 2 Comments
A fantasy cocktail displayed between two swords, set against a stone wall with a medieval plaque, captures the immersive feel of a Game of Thrones bar experience at a themed entertainment venue.

“Game of Thrones” themed bar promises to transport patrons to the seven kingdoms of Westeros

in Entertainment, Movies & TV, Television, Travel, Theater

Posted on June 12, 2017October 13, 2024 by Mike Mack
Guests encounter three actors in eye-catching futuristic costumes operating control panels inside an immersive spaceship attraction, capturing the playful spirit of classic Star Wars and Spaceballs as experienced at a themed entertainment venue.

Coveted props from “Star Wars,” “Spaceballs” up for grabs at Profiles in Hollywood auction

in Entertainment, Movies & TV, Movies, Star Wars, Merchandise

Posted on June 12, 2017June 12, 2017 by Cristina Sanza
A holographic character raises a hand toward a red-gloved hand, with the words “AR Tracking Required” appearing like part of an interactive attraction. The scene gives off the immersive, enigmatic vibe of exploring a futuristic theme park space station, reminiscent of story-driven experiences at themed entertainment venues like those inspired by Tacoma.

VIDEO: Release date announced for “Tacoma,” new trailer hints at mysteries aboard abandoned space station

in Video Games, Theater

Posted on June 12, 2017 by Cristina Sanza
Batman and Robin, styled after the classic 1960s TV series, dash heroically side by side beneath a glowing round ceiling light in a theatrically lit space—capturing the high-energy excitement fans love from Batman: Return of the Caped Crusaders, now featured as part of our immersive superhero experience.
Current Price: $9.73-$17.99
Purchase

1960s Batman nostalgia returns in classic “Batman: Return of the Caped Crusaders” Blu-ray, original stars cast as voice actors

Current Price: $9.73-$17.99
Purchase

in Entertainment, Movies, Television

Madame Tussauds Orlando logo shines in gold lettering with a star against a bold red background, setting the stage for the ultimate celebrity wax experience where stars like Justin Bieber are brought to life.

Justin Bieber to be immortalized as wax figure at Madame Tussauds Orlando

in Entertainment, Music, Artwork

Posted on June 9, 2017September 3, 2024 by Mike Mack 2 Comments
A colorful lineup of six collectible tea tins inspired by various fandoms, one showing off its unique ingredients, arranged close together on a vibrant red surface—an ideal souvenir or tasty treat for theme park visitors and pop culture fans diving into the world of Adagio Teas.

Adagio Teas offers fun flavors from all fandoms, blending delicious brews from Butterbeer to BB-8

in The Walt Disney Company, Merchandise, Food, Harry Potter

Posted on June 9, 2017July 1, 2020 by Ricky Brigante
Thrill seekers gear up in bright yellow helmets for the Le Smash Perrier zip line adventure at the Eiffel Tower, ready to soar above Paris with breathtaking views of the city and river unfolding below.

Zip line from the Eiffel Tower in “Le Smash Perrier,” a limited-time thrill ride for adventurous tourists

in Events, Travel

Posted on June 9, 2017 by Cristina Sanza
The banner proclaims “The Original Witch’s Dungeon” above a lineup of a witch and four iconic monster faces, setting the stage for your thrilling adventure to the Witch’s Dungeon Classic Movie Museum in Bristol, CT.

Travel in Style: Witch’s Dungeon Classic Movie Museum – Bristol CT

in Movies, Merchandise, Travel, Theater, Haunted Attractions

Posted on June 9, 2017May 30, 2017 by Michael Gavin
First Order Stormtrooper action figure, armed with a blaster, striking a dynamic pose in front of cinematic backdrop—just like you’d spot at Star Wars: Galaxy’s Edge.

REVIEW: First Order Stormtrooper Sixth Scale Figure by Hot Toys, from Sideshow Collectibles

in Entertainment, Movies & TV, Movies, Star Wars, Merchandise

Posted on June 8, 2017June 8, 2017 by Ricky Brigante 1 Comment
Stranger Things attraction poster styled like a vintage VHS cover, featuring the main cast against a glowing red sci-fi backdrop and prominent Netflix logo—channeling the immersive, nostalgic vibes of a classic theme park experience inspired by iconic cassette-era thrills.

Relive all the eerie sounds of “Stranger Things” with this new cassette tape

in Movies & TV, Merchandise, Television, Artwork

Posted on June 8, 2017June 8, 2017 by Mike Mack
AHS: The Style of Scare event poster showcasing haunting faces, dramatic horror costumes, and thrillingly creepy visuals from the American Horror Story exhibit at the Paley Center—a must-see experience for fans of spine-chilling entertainment.

Macabre costumes & props from “American Horror Story” on display during free exhibit at Paley Center

in Movies & TV, Television, Events

Posted on June 8, 2017October 17, 2024 by Cristina Sanza
Guests gather around a control panel on a film set enveloped in vibrant green lighting and advanced equipment, evoking the immersive, high-tech atmosphere found in Disney’s Pandora – The World of Avatar, inspired by James Cameron’s innovative 3D filmmaking techniques for the Avatar sequels.

“Avatar” Sequels Will Push the Boundaries of 3D, Thanks to James Cameron & Christie Digital

in Movies & TV, Movies, Theater, Technology, Avatar

Posted on June 8, 2017September 29, 2021 by Cristina Sanza 6 Comments
Star Wars Land skyline outlines with the “A Galaxy of Stories” slogan, and a spaceship soaring over the Disney Parks logo—spotlighting the reveal of Star Wars Land, an immersive addition coming soon to Disney Parks as announced at D23 Expo 2017.

Star Wars Land to be revealed at D23 Expo 2017 in detailed exhibit for Disney theme park expansion

in Walt Disney World, Entertainment, Disneyland Resort, Theme Parks, Star Wars, Events

Posted on June 8, 2017September 3, 2024 by Cristina Sanza 4 Comments
Nintendo Game Boy displayed with vibrant 8-bit game scenes, set against a backdrop evoking the thrill of arcade attractions, and featuring the iconic slogan: “Now you’re playing with portable power.”.

Retro Retail: Game Boy, the original 8-bit wonder of the handheld world

in Merchandise, Video Games

Posted on June 8, 2017May 30, 2017 by Michael Gavin
super nintendo world

VIDEO: Mario Kart ride announced for Super Nintendo World at Universal Studios Japan, set to open in 2020

in Theme Parks, Events, Video Games

Posted on June 7, 2017July 3, 2020 by Ricky Brigante
Vintage illustrated map of early Disneyland, complete with labeled attractions and winding paths, showcased on a gallery wall—a collector’s dream piece frequently spotlighted at Van Eaton Galleries’ celebrated Disneyland auctions.

“Walt Disney’s Disneyland” auction offers myriad of memorabilia, one much-discussed map at Van Eaton Galleries

in The Walt Disney Company, Disneyland Resort, Theme Parks, Events

Posted on June 7, 2017October 2, 2024 by Mike Celestino
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Inside the Magic is the world’s largest website for fans of Disney World, Disneyland, Marvel, and Star Wars.

Founded in 2005, Inside the Magic has evolved from a small central Florida-based website and weekly podcast into the comprehensive multimedia experience it is today. We focus on bringing you all things fun so you can plan your theme park vacation, enjoy Disney at home, and more.

© 2005–2026 JAK Schmidt, Inc. All rights reserved.

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