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A movie scene comes to life on a sun-soaked desert set, where visitors can watch an actress perform surrounded by camera crews and gear, evoking the excitement of The Force Awakens for fans of cinematic adventures.

“Secrets of ‘The Force Awakens’: A Cinematic Journey” Blu-ray bonus feature to premiere at SXSW Film Festival

By Adam McCabe

Judy Hopps in her signature blue shirt and earphones enjoys the bustling city square of Zootopia, surrounded by vibrant animal residents, capturing the lively atmosphere visitors love at Disney theme parks.

Disney’s “Zootopia” absolutely shatters box office records worldwide!

By Adam McCabe

Guests experience the adrenaline rush of a Samsung-powered Six Flags VR roller coaster, donning headsets as they soar past flying ships and explosive action through a futuristic cityscape.

Six Flags and Samsung partner up for first virtual reality roller coasters in North America

By Adam McCabe

1 Comment

A guest enjoys a stroll alongside the beloved R2-D2 from Star Wars, an iconic character masterfully re-created for visitors to experience just like at a premier entertainment destination.

R2-D2 original builder, Tony Dyson, has passed away

By Adam McCabe

More From Technology

Marvel superheroes come to life in an interactive arena, thrilling guests as they team up against a towering robot with dazzling energy blasts and shimmering shields—a dynamic experience straight out of the Disney Infinity universe.

New Disney Infinity expansion content to include Marvel, “Star Wars” and likely “Finding Dory”, “Alice Through the Looking Glass”

in The Walt Disney Company, Marvel, Movies, Star Wars, Merchandise, Pixar, Technology

Posted on March 2, 2016December 15, 2024 by Adam McCabe

“High School Musical” shines in bold, illuminated marquee-style letters against a crisp white backdrop, evoking the showstopping thrill of a live Disney Parks stage production and building buzz for High School Musical 4 casting news among fans of Disney entertainment experiences.

Disney begins casting search for “High School Musical 4” reboot

in The Walt Disney Company, Movies, Technology

Posted on March 1, 2016March 1, 2016 by Surya Fernandez

A large passenger jet sitting in a building

Walt Disney World just wrapped a giant TAM airline plane!

in Walt Disney World, The Walt Disney Company, Theme Parks, Artwork, Technology

Posted on February 24, 2016February 24, 2016 by Adam McCabe

A Google Maps Trekker operator strides through the bustling park crowds near a stone wall, capturing immersive 360-degree views to bring the magic of your favorite attractions online.

Man wearing Google Maps rig spotted walking around Walt Disney World Resort

in Walt Disney World, The Walt Disney Company, Technology

Posted on February 19, 2016July 20, 2023 by Adam McCabe

Hidden Mickey Solar Farm

Solar Farm Hidden Mickey Appears Near Walt Disney World Resort

in Walt Disney World, Technology

Posted on February 18, 2016June 14, 2021 by Adam McCabe

BB-8 droid on display alongside a tripod inside a themed exhibit space, with text overlay reading: “A Real & Working Life-Size BB-8 Droid” for Star Wars fans.

VIDEO: Teenager built his own life-size, working BB-8 from Star Wars: The Force Awakens

in The Walt Disney Company, Movies, Star Wars, Technology

Posted on February 3, 2016April 27, 2016 by Corinne Andersson

This innovative four-wheeled robot, inspired by Disney Research, features an open frame and rests on gravel near a concrete wall—showcasing exciting technology that could one day let robots drive up walls in Disney parks.

Disney Research has created a robot that can drive up walls

in The Walt Disney Company, Technology

Posted on January 4, 2016January 4, 2016 by Ember Langley

A Star Wars-inspired spaceship hovers in outer space above bold lettering that reads, “Lightsaber Escape: An experience built for Chrome,” showcasing an immersive attraction powered by Google.

Turn your smartphone into a lightsaber with this Star Wars game from Google

in The Walt Disney Company, Movies, Star Wars, Video Games, Technology

Posted on December 16, 2015April 27, 2016 by Surya Fernandez

BB-8 glides through a high-tech spaceship set with gleaming metallic walls and a signature circular doorway, immersing guests in a Star Wars VR adventure inspired by The Force Awakens—just like stepping inside a themed attraction.

Google Cardboard, Verizon’s immersive Star Wars 3D VR experience offers tantalizing glimpses of “The Force Awakens”

in Movies, Theater, Technology

Posted on December 11, 2015May 3, 2017 by Surya Fernandez

Guests gaze out a star cruiser window at an action-packed space battle with dazzling explosions and laser blasts, capturing the adventurous spirit of Star Wars: The Force Awakens in an immersive theme park experience.

Video: Disney Infinity “Star Wars: The Force Awakens” playset trailer released

in The Walt Disney Company, Entertainment, Video Games, Technology

Posted on November 25, 2015November 25, 2015 by Ember Langley

Kylo Ren, flanked by two First Order stormtroopers, stands dramatically before blazing flames in a desert-like nighttime setting, capturing the thrilling spectacle and immersive atmosphere of Star Wars: The Force Awakens as seen at a Disney Parks live-action show or Star Wars-themed attraction.

Star Wars fans can choose between the light or dark side of the force on Google, new Force Awakens virtual reality experience announced

in Movies, Technology

Posted on November 23, 2015November 23, 2015 by Surya Fernandez

Star Wars characters make an exciting entrance as they board ANA’s R2-D2-themed jet on the airport tarmac, treating fans to a thrilling first look at the immersive Star Wars aircraft experience.

PHOTOS: First look inside All-Nippon Airways’ Star Wars plane

in Movies, Technology

Posted on November 18, 2015 by Mike Celestino

A towering LEGO Ninjago figure stands proudly beside the stage at the Triotech and LEGOLAND event, creating buzz among fans for the launch of Ninjago the Ride and its groundbreaking interactive gesture technology.

IAAPA 2015: Ninjago the Ride interactive gesture technology unveiled by LEGOLAND

in Theme Parks, Technology, LEGOLAND

Posted on November 18, 2015November 18, 2015 by Ricky Brigante

Mal, Evie, and Uma from Descendants appear in vibrant, colorful outfits as they smile together against a purple and blue gradient backdrop, offering fans an exciting sneak peek at the upcoming Descendants mobile game in this dynamic teaser trailer.

VIDEO: Teaser trailer for upcoming new “Descendants” mobile game

in The Walt Disney Company, Television, Video Games, Technology

Posted on November 2, 2015November 2, 2015 by Corinne Andersson

The Shop Disney Parks app on a smartphone screen highlights “New Arrivals” alongside images of kids dressed as beloved Disney characters holding Halloween pumpkins, inviting park fans to enjoy exciting enhancements like free shipping on select merchandise.

New enhancements coming to the Shop Disney Parks app, free shipping offer

in The Walt Disney Company, Merchandise, Technology

Posted on October 27, 2015 by Corinne Andersson

WALL-E makes an appearance at a fan convention, attracting the attention of guests near the Builders Club area, evoking memories of beloved animated robots showcased at events like D23 Expo 2015.

D23 Expo 2015: Wall-E and Eve come to life as fans build their own animated robots

in The Walt Disney Company, Entertainment, Events, Technology

Posted on August 14, 2015 by Ricky Brigante

Interactive Disneyland map featuring real-time ride wait times, with Sleeping Beauty Castle at the center and fan-favorite attractions spotlighted—just like using the official Disneyland Resort app to plan your perfect day, make dining reservations, and check updated attraction availability across the park.

Disney releases new Disneyland Resort app featuring wait times, dining reservations and ticket purchases

in The Walt Disney Company, Disneyland Resort, Technology

Posted on August 6, 2015August 23, 2023 by Corinne Andersson

Guests soar along the iconic wooden roller coaster at Magic Kingdom, hands raised and faces beaming with excitement—capturing those exhilarating, joy-filled moments perfect for your next unforgettable on-ride photo.

Tour Guide Tuesday: How to take your own on-ride photos at the Magic Kingdom (without a selfie stick)

in Walt Disney World, Theme Parks, Technology

Posted on July 14, 2015July 20, 2023 by Dave Drumheller

A twinkling Christmas tree stands beside a TV broadcasting a classic holiday animation, transforming the living room into a scene reminiscent of theme park holiday celebrations—full of enchanting lights and festive magic perfect for fans of immersive entertainment experiences.

VIDEO: Nightmare Before Christmas Light Show – Inside the Magic Living Room Display

in The Walt Disney Company, Entertainment, Movies, Technology

Posted on December 25, 2014December 25, 2014 by Ricky Brigante

Guests embark on an underwater adventure at Knott's Berry Farm's Iron Reef, where kids armed with laser blasters team up to battle a massive mechanical octopus in a dynamic, sci-fi environment filled with interactive 4D effects.

IAAPA ’14: Voyage to the Iron Reef details surface in new preview from Triotech for Knott’s Berry Farm 4D ride

in Entertainment, Theme Parks, Events, Technology, Knott's Berry Farm

Posted on November 19, 2014 by Ricky Brigante

A guest taps their RFID wristband at a digital kiosk displaying a bright welcome sign-in screen, much like the efficient entry process at Universal Studios, where high-speed internet makes park check-ins quick and hassle-free.

Royal Caribbean announces high tech additions to Quantum of the Seas cruise ship including RFID wristbands, faster Internet access

in Entertainment, Disney Cruise Line, Technology

Posted on August 25, 2014September 24, 2024 by Ricky Brigante

A Tower of Terror bellhop in signature uniform beckons guests toward the service elevator’s open doors amid the attraction’s moody lighting, welcoming them to brave the thrills and capture every hair-raising drop with MyMagic+ Memory Maker.

Walt Disney World begins capturing Tower of Terror on-ride video with MyMagic+ Memory Maker as digital souvenir

in Walt Disney World, The Walt Disney Company, Entertainment, Theme Parks, Technology

Posted on August 13, 2014August 13, 2014 by Ricky Brigante

Inside a Disney studio glowing with icy blue light, two hosts seated on director’s chairs smile at guests as they share an exclusive behind-the-scenes look at the making of Frozen, offering fans an early preview of the magic behind the beloved film.

ABC to air “The Story of Frozen” making-of special with previews of “Once Upon a Time,” “Big Hero 6” plus new announcements

in The Walt Disney Company, Entertainment, Movies, Technology

Posted on August 13, 2014 by Ricky Brigante

Halloween Horror Nights joins Snapchat, promises ‘clues’ for Universal Studios Hollywood event

in Entertainment, Events, Technology

Posted on April 14, 2014September 27, 2025 by Ricky Brigante

Nighttime view from inside a futuristic ride vehicle, gliding along neon-lit, Tron-inspired raceways with glowing lane lines and illuminated dashboard displays—an experience reminiscent of the glow-in-the-dark attractions found at theme parks like Disney’s TRON Lightcycle Run.

Netherlands enters the Grid as Tron-like glow-in-the-dark roads debut

in Movies, Technology

Posted on April 14, 2014 by Ricky Brigante

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Inside the Magic is the world’s largest website for fans of Disney World, Disneyland, Marvel, and Star Wars.

Founded in 2005, Inside the Magic has evolved from a small central Florida-based website and weekly podcast into the comprehensive multimedia experience it is today. We focus on bringing you all things fun so you can plan your theme park vacation, enjoy Disney at home, and more.

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