Disney’s CEO Bob Iger Rehiring Executives Might Save the Company

in Disney, Op-Ed

Disney rehiring executives might save the company

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After a shuffle to rival the US cabinet, there’s been much ado about Disney rehiring proven executives. While it might seem a step backward, the move also signifies CEO Bob Iger’s genius.

Executives standing with Mickey, Minnie, Donald, Daisy, and Goofy
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Disney Rehiring Proven Executives: Pros and Cons

To assess the value of Disney rehiring executives, it’s essential to go over the pros and cons of the Walt Disney Company’s recent tactical maneuvers. Disney CEO Bob Iger has been in the spotlight from Walt Disney World politics to his moves with James Cameron and Steve Jobs’ Apple.

Bob Weis, executive vice president of Disney's creative division, talks about the new World of Color show that will debut at California Adventure in 2010.
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Disney in the Media

The newest focus is on people like Christine McCarthy and former CEO Bob Chapek. While Cast Members strike and Disney employees grow disgruntled, the Chief Executive Officer decided to make a move.

It might appear backward, but Walt Disney is a wonderland, and CEO Bob Iger brought back known Disney pros. The question is if it was wise to do so.

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Drawbacks to Disney Rehiring Executives

The same HBR report that mentions character also examines rule-breaking and spending habits. Basically, it puts the budgets of Disney CEO Bob Iger and former Disney CEO Bob Chapek under the microscope. Whether through Disney media or Disney World, they say past performance is the best indicator of future behavior.

Another downside is the Walt Disney Company’s public perception. This type of media can lead to the Walt Disney Company’s volatile stock prices. There is also the worry about a reactionary move to cater to the DeSantis-Walt Disney World “war on woke.”

D23 EXPO 2015 - D23 EXPO, the ultimate Disney fan event, brings together all the past, present and future of Disney entertainment under one roof. Taking place August 14-16, this year marks the fourth D23 EXPO at the Anaheim Convention Center and promises to be the biggest and most spectacular yet. (ABC/Image Group LA)GEORGE LUCAS, ROBERT A. IGER (Chairman and Chief Executive Officer, The Walt Disney Company) as Disney is rehiring executives
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Benefits of Disney Rehiring Executives

According to the Harvard Business Review (HBR), hiring (or rehiring executives relies on the candidate, such as Bob Chapek, to meet the character standards of the business. No one really knows what goes on behind the doors of Wall Street or beyond the magical curtain where Disney CEO Bob Iger pulls the strings.

That’s why valuing experience and actual insider knowledge is so important. There might be some bad blood with Walt Disney World, and what better way to repair it than with proven character and existing relationships?

Disney execs on the red carpet as Disney rehiring executives
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Disney Rehiring Executives: A Wise Move From Disney CEO Bob Iger

Per Viser, rehiring is the new hiring strategy; it’s not exclusive to the Walt Disney Company. Everywhere from Wall Street to the offices of CFO Christine McCarthy and all the other Disney executive places of work rely on both interpolative and extrapolative data.

Hong Kong Disneyland executives and officials board Mystic Manor. Disney rehiring executives
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Focusing on the Future: Disney Rehiring Executives

The move by CEO Robert Iger is a move to keep the Walt Disney Company as a whole together. Rather than seeing the downside, focusing on the expertise and know-how of the Disney executives that got rehired puts it in a different light.

Perhaps the expertise of Robert Iger, Bob Chapek, and all the others who worked in the entertainment distribution of Disney media will be the turning point for the company. Here’s to hoping that CEO Bob Iger is doing the right thing, but if business trends have anything to say, he is.

Do you agree? Share your thoughts with the Inside the Magic gang in the comments below!

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