Credit: Inside The Magic / Universal Orlando ResortUniversal Orlando Resort has made a massive announcement regarding one tier of their annual passholders, giving guests a new opportunity while unburdening them simultaneously.
Universal Orlando Premier Passholders Get Much-Needed Perk
Universal Orlando Resort has introduced a significant update to its app, Version 6.0.1, representing a pivotal transformation in how Premier Annual Passholders engage with the park. This applies to Universal Studios Florida, Universal Islands of Adventure, and Volcano Bay. Folks over at the other Universal Parks, like Universal Studios Hollywood, will have to wait for new updates from those respected theme park locations.
This innovative update allows pass holders to access their post-4 p.m. Express Pass benefits digitally, a feature designed to enhance visitor convenience and embrace the digital era. With this update, the need for physical passes may soon become obsolete for many visitors.
Universal Orlando is running a test that allows Premier passholders to use their pass in the mobile app to access their Universal Express after 4 p.m. perk. They can also use the app to access park entrance, merchandise discounts, food discounts and parking. pic.twitter.com/tbVxQU1i7g
— Ashley Carter (@AshleyLCarter1) February 27, 2024
Universal Orlando is running a test that allows Premier passholders to use their pass in the mobile app to access their Universal Express after 4 p.m. perk. They can also use the app to access park entrance, merchandise discounts, food discounts and parking.
For Premier Annual Passholders at Universal Orlando Resort, the burden of carrying multiple passes has been alleviated with the latest app update. By seamlessly adding their pass to the app through scanning or manual entry, users can now generate a QR code for Express Pass access after 4 p.m.
This development simplifies the process and aligns with the increasing trend towards digital integration in theme parks. Moreover, the app’s redesigned visual interface and revamped wallet feature contribute to a more user-friendly navigation and seamless payment experience.
While the digital Express Pass access feature is currently undergoing testing, the resort advises pass holders to continue carrying their physical pass and ID as a precaution. Nevertheless, this advancement underscores Universal Orlando Resort’s dedication to enhancing guest convenience and operational efficiency. Additionally, the update hints at future enhancements, including the potential integration of an Attractions Assistance Pass through the app, promising further streamlining of the visitor experience as the highly anticipated opening of Epic Universe Park approaches.
As the theme park continues to innovate, the implications of digital integration extend beyond mere convenience. This transition sets the stage for a more sustainable, environmentally friendly approach to theme park visits by reducing the reliance on paper and plastic pass production. With visitor satisfaction at the forefront, Universal Orlando Resort’s app update showcases how technology can elevate theme park experiences, establishing a benchmark for the industry and foreshadowing more exciting advancements.
This strategic app enhancement enhances the Premier Passholder experience and underscores the theme park’s commitment to leveraging technology for improved visitor engagement and operational efficiency.
As digital innovations continue to shape the theme park landscape, the latest app update emerges as a symbol of innovation, promising visitors a more convenient, immersive, and sustainable experience. Universal CityWalk is still free for all guests who desire to purchase merchandise from their favorite destinations, like the Wizarding World of Harry Potter and Jurassic World.