One Company Avoids Disney Trademark In Absolutely Hilarious Way

in Featured, Merchandise, The Walt Disney Company

On the left, a smiling child with blonde hair wears mouse ear headbands and holds a stuffed toy mouse in a store filled with plush Disney toys. On the right, a close-up shows a white wristband or cuff with the text "CHIB" in bold black letters.

Credit: Inside The Magic

When visiting a place like Walt Disney World Resort, Disneyland Resort, Tokyo Disneyland, or any other Disney theme park, there is one thing that you can count on — there is a TON of merchandise to buy.

It seems that there is almost nothing that Disney doesn’t make, from backpacks to mugs, shirts, hats, cookbooks, dolls, magnets, and more. Factoring merchandise purchases into your Disney vacation is an essential part of budgeting for your trip.

A woman and two children excitedly explore a display of colorful, fantastical bird sculptures. The vibrant birds are perched on tree branches, creating a whimsical atmosphere. The trio appears delighted, interacting with the rainbow-hued creations.
Credit: Disney

Related: Novelty Merchandise You Didn’t Know You Could Buy at Disney Stores

Of course, not everyone who loves Disney gets to go to the theme parks on a regular basis. And while they can certainly head to the Disney Store online (formerly shopDisney), there are so many other places that sell Disney-themed merchandise. A lot of the merchandise is licensed by Disney, but a lot of it also flies under the radar — or Disney chooses to ignore it.

Selling unlicensed Disney merchandise can lead to a lawsuit if a company isn’t careful. And one company is trying to avoid a lawsuit from the Mouse House in the most hilarious way possible.

A young child with blond hair excitedly reaches for a stuffed reindeer toy displayed on a rotating rack. A smiling man and woman follow closely behind in a brightly lit store featuring clothing and various plush toys.
Credit: Disney

Related: Exclusive Disney Jollywood Nights Merchandise Debuts This Holiday Season

Temu is a Chinese online marketplace that offers thousands of products at extremely discounted prices. The online store is only two years old, but has already created quite the name for itself. Some people love searching for that perfect item that they won’t spend a lot of money on. Others think that it should be avoided at all costs, since it is owned and operated by a Chinese holdings company.

One shopper recently decided to buy some Disney items that he found on the website, and when he received them, he was shocked at just how far the company was going to try to avoid copyright infringement.

Two people with long dark hair stand with their backs to the camera, holding plush toys high in the air. The backdrop features a whimsical building with a clock tower, reminiscent of an amusement park entrance. The sky is clear and sunny.
Credit: Shanghai Disneyland

Related: Disney Fans Don’t Want Merch, They Want Nostalgia

TikTokers Emilie and John Fernstrom took to the platform to warn followers about the risks of ordering from Temu. John said that his wife wanted to order some socks for their upcoming Disney trip. When she visited the Temu site, she found some adorable crew socks with Disney characters on the side and their names on the bottom.

However, when they received the socks, they were stunned. While the characters were adorable on the side of the socks, their names were… well… not their actual names. Instead, they were interesting takes on the original names.

@emilie.fernstrom

Be careful when ordering from Temu… #expectationvsreality #Bigeet @John Fernstrom

♬ original sound – Emilie

The Temu Disney sock pack included socks featuring Chip, Mickey Mouse, Minnie Mouse, Donald Duck, and Piglet. However, their names on the socks were Chip, Miikey, Mimnee, Tonaid, and Bigeet.

Commenters thought the purchase was extremely amusing, with many saying that they now wanted to go to the Temu website and purchase those exact socks. Others said that you get what you pay for and made jokes about taking the socks to “Didney Worl”. Thankfully, Emilie didn’t pay a lot for them, so she and her husband were able to joke about the purchase.

Disney Temu Crew Socks that read Miikey instead of Mickey
Credit: Emilie Fernstrom TikTok

For the most part, Disney tends to let things slide when it comes to independent sellers — like those on Etsy — who sell Disney-themed merchandise. However, if sellers cross the line, Disney will not hesitate to send out a cease and desist, and escalate to a lawsuit if necessary.

Christopher Martin was a well-known Disney ear seller who was sent cease and desist letters by Disney back in 2021. Disney said that Martin promised to change his business so as not to violate copyright law, but he never did. The Mouse House even accused Martin of trying to trademark some of his Disney-themed designs.

A collage featuring a person wearing sequined mouse ears, several colorful mouse ear headbands displayed on a surface, and someone with a "Banned for Life from Walt Disney World" filter, all complemented by fun Disney Temu socks. Visit sparklingdreamers.com.
Credit: Original Chris Martin TikTok

Related: Disney Shuts Down Banned Ear Seller in Federal Lawsuit

Eventually, Martin was permanently banned from visiting all Disney theme parks. In addition to continuing to sell his Disney ears, Disney claimed that Martin would use his Disney Annual Pass to purchase items at a discounted price. He would then resell those items for a higher price. That practice is strictly banned by Disney, and Annual Passholders agree not to do it when they sign their Annual Pass contract.

Do you think Disney should go after Temu for selling knock-off Disney merch? Or are you rushing to the website to purchase these hilarious crew socks? Let us know in the comments!

View Comment (1)