Credit: Disney Star Wars Galactic Starcruiser will close its doors forever on September 1. The Resort had only been in operation for barely a year and a half. The closing of this expensive Resort will reportedly cost Disney nearly half a billion dollars, according to the earnings call that took place yesterday between The Walt Disney Company and its shareholders.
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Star Wars Galactic Starcruiser Explained
Star Wars: Galactic Starcruiser is an immersive and innovative vacation experience Walt Disney World Resort offers in Florida, USA. This unique two-night adventure allows Guests to step into the expansive Star Wars universe and become active participants in their own intergalactic story. Modeled after a glamorous starcruiser called the Halcyon, the experience combines elements of a luxury cruise and a fully immersive role-playing adventure. Guests are fully immersed in the Star Wars narrative when they board the Galactic Starcruiser. The entire experience is designed to make Guests feel part of the Star Wars saga, with interactions, missions, and storylines unfolding throughout their stay.
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Guests can engage in a variety of activities, including lightsaber training, interacting with iconic Star Wars characters, participating in ship-wide events, and embarking on guided excursions to the planet Batuu, which is also the location of Star Wars: Galaxy’s Edge at Disney’s Hollywood Studios. Accommodations on the Galactic Starcruiser are themed to resemble cabins on a starship, complete with futuristic touches and immersive technology. The dining experiences are also designed to transport Guests to a galaxy far away, with uniquely themed meals and galactic entertainment. Star Wars: Galactic Starcruiser offered unprecedented immersion and storytelling, allowing fans to live out their own Star Wars adventure in a way that blurs the lines between fantasy and reality. It provides a one-of-a-kind experience for Star Wars enthusiasts and Disney fans alike. But here’s the catch…it was way too expensive.
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Disney to Lose a Quarter of a Billion Dollars on Failed Resort – Price Tag Due to “Inflation”
With the price tag so expensive, it’s no wonder Disney had to close down the entire Resort. There was a desperate attempt to reduce the price for overnight stays, which failed miserably as the cost was too much for most families and fans. A weekend chance to enter the world of Star Wars? Yes, but for $5,000, most families chose to have a lengthier visit to Walt Disney World Resort. Despite the Resort being on the outskirts of Disneys Hollywood Studios inside Batuu, where Star Wars Galaxys Edge is located, it still underperformed. Besides Park revenue climbing 13 percent to $8.3 billion, Disney is losing a reported $250,000, a quarter of a billion dollars. Disney’s CEO, Bob Iger, mentioned inflation playing a vital role in the Resort closing down, but the price tag ultimately led to its demise. Disney plans to write off $2.5 million per room, according to business analyst Walt Hickey. We hope that Disney and Company will learn from this hefty mistake and create more affordable future experiences for families and any Star Wars fan.