Haunted Mansion Mug Goes Viral, Continues to Sell Out

in Merchandise

Calling all Foolish Mortals — Hallmark’s new Haunted Mansion coffee mug is selling out repeatedly both online and in stores, thanks in part to its social media success.

Haunted Mansion at Disney World
Credit: Disney

A fan favorite attraction, The Haunted Mansion is located at both Walt Disney World and Disneyland Resort, and invites Guests to “climb aboard a gloomy Doom Buggy for a grave journey through a labyrinth of haunted chambers” per the Florida ride’s description.

Prior to riding, Guests are ushered into The Haunted Mansion Stretching Room, the inspiration of Hallmark’s new hit product. This highly technical feature is experienced differently coast to coast, but both achieve the same effect.

haunted-mansion-mug

This room with  “no windows and no doors” contains pictures hung near the ceiling that over time, stretch pleasant looking portraits to reveal imminent threats beneath the subjects, leaving Guests questioning their reality.

Hallmark’s mug, as seen in the image above, achieved this same effect using color changing technology that reveals the bottom half of the portraits when it comes in contact with a hot beverage.

Hallmark’s website lists the product details as follows:

Disney The Haunted Mansion Color-Changing Mug, 10 oz.

Things are not always exactly as they seem. Like this fun coffee mug featuring portraits from The Haunted Mansion. It would seem all is well with the characters on this cup—until you fill the heat-activated ceramic mug with hot coffee or tea and reveal the harm that may be bestowed upon them!

stretching room haunted mansion
Credit: Disney

Some who have been lucky enough to acquire the new hot seller have taken to social media to express their excitement.

TikTok user @magicfinds gave viewers a 360 degree view of the color changing action to the tune of “Grim Grinning Ghosts,” a song featured on the attraction:

@Hallmark #hallmark #disney #disneyland #disneyplus#disneyworld #waltdisney #thehauntedmansion #hauntedmansion#cowboycaviar #space #outdoors #beforeandafter #raggaeton#mug #coffee #summervibes #summer #vibes #vibing#PrimeDayDreamDeals #primeday #amazon #spooky #scary#skeleton #witch #ghost #halloween #halloweenlook#halloweenishere #halloweenathome #fyp #foryou #fyp

@magicfinds

@Hallmark #hallmark #disney #disneyland #disneyplus #disneyworld #waltdisney #thehauntedmansion #hauntedmansion #cowboycaviar #space #outdoors #beforeandafter #raggaeton #mug #coffee #summervibes #summer #vibes #vibing #PrimeDayDreamDeals #primeday #amazon #spooky #scary #skeleton #witch #ghost #halloween #halloweenlook #halloweenishere #halloweenathome #fyp #foryou #fyp

♬ Grim Grinning Ghosts – From “The Haunted Mansion” – The Melomen & Paul Frees & Betty Taylor & Bill Lee & Thurl Ravenscroft

The cup accompanies other Disney’s Haunted Mansion merchandise newly dropped this year by Hallmark, some of which can be seen in this video posted by TikToker @31houseofoctober:

#codeorange @Hallmark stores! #halloween #halloweentok#spooky #spookyseason #halloweenshopping#nightmarebeforechristmas #hauntedmansion

@31houseofoctober

#codeorange @Hallmark stores! #halloween #halloweentok #spooky #spookyseason #halloweenshopping #nightmarebeforechristmas #hauntedmansion

♬ Nightmare Before Christmas – Original Version – Mork

Related: Resellers After Exclusive Collection, Fill Huge Bags With Disney Merchandise

This success comes to no surprise, as similar Haunted Mansion merchandise sold by Disney has historically lasted only minutes on the shelves, physically and virtually. The Haunted Mansion Crocs have been specifically challenging to acquire.

halloween disney world
Credit: Inside the Magic

At this time, the Haunted Mansion mug is sold out, but keep checking back as we hope to see the mug restocked soon. You can find more details on the Hallmark website here.

Have you been able to get your hands on The Haunted Mansion Color-Changing Mug? Tell us below!

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