Disney+ has been hitting the promotions hard as the streaming service aims to ramp-up subscriptions ahead of its first anniversary on November 12.
Just announced was the Disney+ and Fortnite promotion that allows players to take advantage of two free months of Disney+ if they make an in-game purchase. You can read more about the Disney+ and Fortnite promotion here.
Clearly, Disney didn’t want to stop there, continuing to tap into the gaming market to capture new subscribers for Disney+. It was announced yesterday that Disney+ will be included free for thirty days for Xbox Game Pass Ultimate users.
A few days ago, Xbox took to Twitter to tease the marketing campaign:
All we're gonna say is that we're not posting The Mandalorian and The Child for no reason pic.twitter.com/LK5iDuzDcn
— Xbox Game Pass (@XboxGamePass) November 8, 2020
This got viewers excited as The Mandalorian is an obvious plug for Disney+. Here is the official announcement from Xbox Game Pass Ultimate and Disney+, which also features everyone’s favorite Mando:
— Xbox Game Pass (@XboxGamePass) November 9, 2020
This is extremely interesting as this is the first subscription-in-a-subscription promotion for Disney+. Xbox Game Pass Ultimate is a subscription service that gives users access to over 100 games to play on their console, phone, or PC. Microsoft is making a push to sell subscriptions over selling consoles. You can read more about Game Pass on the official website here.
The latest generation of Xbox — the Series X and Series S — launch today, November 10.
We will have to see how this subscription-in-a-subscription promotion will work for Disney+ and Xbox Game Pass.
Is your Disney+ subscription running out? Are you going to jump on this promotion to get an extra month for free? Or will you be renewing your subscription? It could be worth just renewing your subscription as so much is coming to Disney+ in the future!
Let us know what you think of this Xbox and Disney+ Promotion in the comments!
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