Stephen King’s “IT” was already terrifying as a book and 1990 TV mini-series, and the new film version is only a few weeks away. Promotion for the movie has already included the immersive “IT Experience: Neibolt House Hollywood,” and now there’s a cinematic virtual reality experience available online.
IT: FLOAT invites users to meet Pennywise and enter the sewers of Derry. You’ll float too, of course.
The experience, which is scary even without a VR headset, is available in the video below.
WATCH – IT: FLOAT CINEMATIC VR EXPERIENCE:
The video from Warner Bros. also promises more “IT”-inspired VR content for Gear VR and Daydream this fall.
“IT” arrives in theaters on September 8.