Original 1957 Haunted Mansion prospectus part of rare Disney artwork for sale at Heritage Auctions

in Merchandise, The Walt Disney Company

A pencil sketch of a stately, columned mansion—partially hidden by an old folder and overhanging tree limb—captures the mystique of the Haunted Mansion, instantly recalling iconic Disney concept art seen at Heritage Auctions and transporting fans into the chilling world behind this beloved attraction.

We recently got a preview at some of the rare, vintage Disney artwork up for grabs at the Heritage Animation Auction, and now we have a closer look at one of the most exciting items: the original 1957 Haunted Mansion prospectus.

Heritage Auctions offers some interesting facts about the history of the prospectus:

Here is one of the single most important lots we have ever offered in relation to Disneyland. After reviewing a Ghost House in one of Harper Goff’s original concept sketches, Walt Disney gave the idea of a Ghost House to Ken Anderson. Mr. Anderson and Mr. Disney then visited the “Winchester Mystery House” in San Jose California. Walt asked Ken Anderson to create a story for a theme park haunted house. This is the group of extensive hand-typed notes and preliminary plans for a Disneyland “Haunted House.” It is in a soft binder with a label that reads, “2nd Revision September 17 ‘The Haunted House’ By Ken Anderson.” This has his notes from the Winchester House visit, with his entire 24-page story for the attraction. The binder has a two-page table of contents and a spec page for the Winchester House. Also included are two small sheets with his notes on the Winchester House dimensions. Also included, a folded 30″ x 18″ architectural drawing print of the inside of the proposed ride. Print reads Ken Anderson 9/2/57. This plan is loose. The Front Elevation plan is in the last page of the binder and is a fold-out. Minor handling, edge wear and folds to two architectural plans. Good condition.

Take a look at a few pages from the work that went into the beloved Haunted Mansion attraction (click each photo to enlarge).

A pencil sketch of a stately, columned mansion—partially hidden by an old folder and overhanging tree limb—captures the mystique of the Haunted Mansion, instantly recalling iconic Disney concept art seen at Heritage Auctions and transporting fans into the chilling world behind this beloved attraction.

A vintage-style floor plan titled “Ghost House,” featuring clearly marked rooms, winding corridors, and enchanting gardens—captures the whimsy and eerie allure of Disney’s Haunted Mansion, inviting fans to imagine their journey through this iconic attraction.

An event program styled like a theme park attraction guide, featuring sections dedicated to iconic Haunted Mansion elements—including ghosts, chilling sound effects, spectral projections, and other interactive experiences designed to immerse guests in the legendary Disney haunt.

A detailed theater script featuring sections on sound effects, props, scene transitions, and rehearsal notes—ideal for bringing to life performances inspired by classic Disney attractions or the eerie ambiance of the Haunted Mansion, much like the memorabilia showcased at Heritage Auctions.

Handwritten tour notes detail group sizes, timed entries, and room capacity limits for Winchester Mystery House in San Jose—a legendary attraction celebrated for its bewildering hallways and supernatural tales.

Current bidding for the Haunted Mansion prospectus stands at $1,600 and the auction ends on July 1.

For more information, visit the Heritage Auctions website.

in Merchandise, The Walt Disney Company

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