After 25 Years, Disneyland Retires Existing Version of Downtown Disney

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A blue sign reads "downtown disney." There is a green tree in the background.

Credit: Disney

On Monday, Disneyland Resort announced that it was replacing the Downtown Disney logo as part of the shopping, dining, and entertainment district’s 25th anniversary celebrations. Disney says the new design is inspired by the lifestyle center’s “past, present, and future.” Check it out below!

History of the Downtown Disney District

Four friends, looking like Disney cast members on their day off, stroll outdoors with smiles and cups of frozen yogurt. Casually dressed, they revel in the sunny day at an amusement park or bustling outdoor shopping area, with buildings and trees framing their joyful scene.
Credit: Disney

The Downtown Disney District is Disneyland Resort’s version of Walt Disney World Resort’s Disney Springs shopping, dining, and entertainment district. However, unlike its Central Florida counterpart, the Southern California version is within walking distance of Disneyland Park, Disney California Adventure Park, the Disneyland Hotel, Disney’s Grand Californian Hotel & Spa, and the Pixar Place Hotel.

As part of Disneyland Resort’s largest-ever expansion project, the lifestyle center opened in January 2001, days after Disney’s Grand Californian Hotel & Spa. Disney California Adventure Park opened weeks later, on February 8, 2001. As part of the expansion, the original Disneyland Monorail station was closed, and a new one was constructed in the Downtown Disney District, where it remains today.

New Logo Reveal

Wonderful World of Sweets exterior at Downtown Disney
Credit: Disney

On January 12, the Downtown Disney District (@downtowndisney) announced its new logo in an Instagram story. The post accompanying the new design read:

“Cheers to 25 Years of Downtown Disney District!

In celebration of this incredible milestone, we’re excited to unveil our brand-new logo honoring the past, present, and future of Downtown Disney District.

A heartfelt thank you to everyone who has shared in the memories, moments, and magic that have shaped our story over the last 25 years!”

Guests at the Downtown Disney District
Credit: Disney

Theme park journalist Scott Gustin (@ScottGustin) shared this comparison of the new logo next to the previous one, which was released in 2024. The updated design is a simplified version of the previous one, without the sparkle enhancements, cursive lettering, and vintage sign-style background.

To celebrate 25 years of the Downtown Disney District, Disney unveiled a new logo inspired by its “past, present, and future.” Here’s a look at the previous logo alongside the new design.

Do you like the new logo? Inside the Magic would love to hear from you in the comments!

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