Universal Orlando Pulls a Shocking Move Against Disney—Here’s What the Documents Reveal

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(Left) Universal Orlando Resort guests enjoying their vacation inside of Diagon Alley in Universal Studios Florida as they head to Epic Universe (Right) Disney World guests enjoying some fun inside of Magic Kingdom.

Credit: Inside The Magic

As of May 22, 2025, Epic Universe is officially open, and Universal Orlando Resort’s theme park scene has already felt the impact. For decades, Disney World has reigned supreme, drawing millions of visitors and dominating headlines with its iconic attractions. But Universal’s newest park isn’t just another addition — it’s a game-changer.

Epic Universe is redefining the theme park experience with immersive storytelling, cutting-edge ride technology, and sprawling, meticulously themed lands that set a new standard in Central Florida.

Epic Universe is more than just rides and attractions; it’s Universal’s boldest declaration yet that they can compete directly with Disney.

From the dual-launch thrill coaster Stardust Racers to the fully immersive dark ride Monsters Unchained, the park blends excitement and innovation in ways that rival Disney’s most celebrated experiences — all while delivering Universal’s signature fast-paced, high-energy adventures that thrill-seekers, families, and superfans crave.

The effects are already being felt beyond the park gates. Universal’s careful planning and execution have positioned Epic Universe as a true powerhouse, capable of competing with Disney World in attendance, guest satisfaction, and industry recognition.

In fact, the 2025 Golden Ticket Awards — the gold standard for theme park excellence — have already reflected this shift, with Universal sweeping five major awards and proving that, in Orlando, the balance of power is changing.

Disney CEO Bob Iger appears thoughtful in the foreground, with an aerial view of a brightly lit theme park, featuring rides, pools, and attractions, displayed in the background at Universal Orlando Resort Epic Universe begins its second wave of expansions.
Credit: Inside The Magic

A New Era Begins in Universal Orlando

The crowd gasps as the coaster whips past — steel against sky, screams blending with laughter. It’s the kind of sound that defines a generation of theme park fans. But this time, it’s not happening inside Disney’s gates. It’s at Universal, and in 2025, everything changed.

For decades, the Golden Ticket Awards have set the bar for excellence in theme parks worldwide. Think of them as the Oscars of the amusement industry, the place where the “best of the best” is crowned. Historically, winners have been scattered across beloved parks in the U.S. and Europe. Yet in 2025, something shocking happened: Universal didn’t just win. They dominated.

This article will break down exactly what Universal achieved, why it matters, and what you can take away as a theme park fan planning your next trip. From cutting-edge attractions to unexpected upsets, here’s how Universal flipped the script and carved out the theme park story of the year.

Dark Universe at Univesal's Epic Universe
Credit: Andrew Boardwine, Inside the Magic

Universal Sweeps the 2025 Golden Ticket Awards

Universal picked up five Golden Ticket Awards in 2025, thanks in large part to the opening of Epic Universe — Central Florida’s first new major theme park in 25 years. Alongside these wins, Universal claimed numerous top-five rankings, leaving little doubt about who owns the spotlight right now.

“It was Universal’s year, unquestionably,” said Tim Baldwin, Golden Ticket Awards Communications Coordinator. “There was so much build-up to [Epic Universe’s] opening, dating back before the pandemic. And they pulled it off. The awards alone demonstrate that Universal really delivered the goods.”

Karen Irwin, President and COO of Universal Orlando Resort, echoed the pride:

“We are honored to have received five 2025 Golden Ticket Awards this year. Our amazing team members take tremendous pride in delivering exceptional experiences to our guests every day, and this recognition is a result of their hard work and dedication.”

Here’s a look at Universal’s big wins:

  • Best New Attraction Installation: Harry Potter and the Battle at the Ministry

  • Best New Roller Coaster: Stardust Racers

  • Best Dark Ride: Monsters Unchained: The Frankenstein Experiment

  • Best New Theme Concept: Dark Universe (land)

  • Best Water Park: Volcano Bay

Each of these victories signals not just innovation, but a shift in the balance of power in Orlando’s theme park rivalry.

Entrance to Epic Universe in Orlando, Florida
Credit: Andrew Boardwine, Inside the Magic

How Guests Can Experience Universal Orlando Resort’s New Champions

If you’re planning a trip to Orlando soon, here’s how to get the most out of Universal’s award-winning lineup.

  • Battle at the Ministry (The Wizarding World of Harry Potter): This groundbreaking ride starts in a detailed queue that’s an attraction by itself. Arrive early in the morning to avoid long waits, and use the Universal app to monitor queue times.

  • Stardust Racers (Epic Universe): Thrill seekers should head here right at park opening. This dual-launch coaster often posts wait times that soar past 90 minutes by midday. Express Pass, if available, will be your best friend.

  • Monsters Unchained (Dark Universe): A dark ride that rivals anything Disney has ever built. Surprisingly, average waits hover around 30 minutes late in the afternoon — making this the perfect ride to hit before dinner.

  • Volcano Bay: With TapuTapu wristband tech, guests can “virtually” wait in line for slides while enjoying the lazy river. Go midweek for the lowest crowds.

Wizarding World of Harry Potter Portal at Epic Universe
Credit: Andrew Boardwine, Inside the Magic

Insider Hacks Only Frequent Universal Visitors Know

Even with the awards hype, locals and superfans have already uncovered hidden tricks:

  • Alternate Entrances: At Epic Universe, side entrances to certain lands (like Darkmoor Village) often bypass the heaviest traffic at peak times.

  • Snack Secrets: Fans swear by the specialty butterbeer desserts exclusive to the Ministry queue — a hidden menu item that many first-timers miss.

  • Volcano Bay Strategy: Head straight to Krakatau Aqua Coaster when gates open; it’s the park’s signature ride and always builds the longest line.

  • Photo Ops: The Dark Universe land at night is dramatically lit, offering some of the most cinematic park photos outside of Galaxy’s Edge at Disney.

The grand, multi-story Grand Helios Hotel with ornate domes and a clock on top, surrounded by lush gardens, pathways, and a large fountain pool in the foreground under a clear blue sky. Located within Universal Orlando Resort's Epic Universe. Universal Epic Universe news coming out.
Credit: Universal Orlando Resort

Why This Year Matters More Than Ever

Beyond bragging rights, Universal’s 2025 sweep represents a cultural turning point. For years, Disney held the crown with juggernauts like Star Wars: Rise of the Resistance. But now, Universal has dethroned Disney in key categories, showing fans that competition in Orlando has never been fiercer.

Consider this: Rise of the Resistance had won four out of the last five years in the Best Dark Ride category. In 2025, it fell not just from first place, but to third place — behind Monsters Unchained and Battle at the Ministry. That’s monumental.

Fans are buzzing online. Social media is full of reactions ranging from “Disney finally has competition again” to “Universal just raised the bar for everyone.” Attendance trends already reflect the shift, with Epic Universe drawing record-breaking crowds since its debut.

The five portal towers at Universal Epic Universe
Credit: Universal

The Legacy of the Golden Ticket Awards

First established by Amusement Today in 1998, the Golden Ticket Awards recognize excellence across amusement parks, water parks, and family entertainment centers worldwide. But in 2025, the awards highlighted something bigger: a generational handoff.

Universal didn’t just win categories — they broke long-standing streaks. Volcano Bay, for example, ended Schlitterbahn’s 26-year winning streak in the Best Water Park category. That’s not just a victory; it’s history.

The impact is clear: Universal isn’t playing catch-up anymore. They’re leading.

A side-by-side image featuring the vibrant Epic Universe amusement park at night on the left, and Mickey Mouse dressed in a tuxedo on the right, positioned as if hosting or presenting in Orlando as the Disney Universal Epic Universe war strengthens.
Credit: Inside The Magic

Final Thoughts for Universal Orlando: A Future Written in Stars

Universal Orlando’s dominance at the 2025 Golden Ticket Awards proves one thing: the future of theme parks is more competitive, creative, and thrilling than ever before. For guests, that means bigger rides, better technology, and unforgettable experiences.

So, whether you’re a lifelong Disney fan or a Universal devotee, 2025 is the year to witness the changing of the guard. Epic Universe isn’t just a park — it’s a promise of what’s to come.

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