Anime fans rejoice! A brand-new attraction is heading to one of the Universal parks this summer, opening the door to a new themed land and other possibilities in the future. Here’s what we know so far.

Universal Studios Japan Announces ‘Demon Slayer’ Roller Coaster Coming This Summer
According to an official news report from DTimesDepature, Universal Studios Japan is gearing up to open an all-new roller coaster experience that will give anime fans a chance to enter the world of Demon Slayer and team up with their favorite characters through a world brought to life through advanced technology:
【情報解禁】#USJ オリジナルの物語で送る完全新作アトラクション!
ユニバーサル・スタジオ・ジャパン『 #鬼滅の刃 XRライド 〜刀鍛冶の里を疾走せよ〜』
7月19日より開催決定☆
詳細→https://t.co/Rqj6ngyDQL— DtimesDeparture (@DtimesDeparture) May 12, 2024
English translation from Japanese:
A brand-new attraction with an original story! Universal Studios Japan presents “#DemonSlayer XR Ride Race through the Swordsmith Village”
Opening on July 19
For a limited time from July 19, 2024 (Friday) to January 5, 2025 (Sunday), Universal Studios Japan will be offering the VR coaster experience “Demon Slayer: Kimetsu no Yaiba,” where you can immerse yourself in the intense battles of the anime “Demon Slayer: Kimetsu no Yaiba” with your entire body. Prepare for the “Blade XR Ride: Ride through the Swordsmith Village“!
Step into the 360-degree world of “Demon Slayer: Kimetsu no Yaiba” using cutting-edge VR technology and feel a coaster’s speed, gravity, and wind like never before. Join “Tanjiro” and “Nezuko” as you face off against formidable demons like “Akaza” and “Hantengu” right before your eyes. Don’t miss the Universal Studios Japan “Demon Slayer: Kimetsu no Yaiba XR Ride: Ride through the Swordsmith Village” from July 19, 2024 (Friday) to January 5, 2025 (Sunday).

Attraction Type: VR coaster
Location: Space Fantasy The Ride
Embark on a thrilling journey through the “Swordsmith’s Village” arc, an original story created exclusively for this ride. Experience the “Demon Slayer: Kimetsu no Yaiba” world in stunning realism, breathtaking scenery, and heart-pounding action. The VR coaster “Demon Slayer: Kimetsu no Yaiba” will be available until January 5, 2025.
In this exhilarating ride, join “Tanjiro” and his friends on a quest to save the village of swordsmiths from a demonic threat. Face off against powerful demons and race against time to deliver a crucial sword to “Tanjiro.” Don’t miss this epic adventure at Universal Studios Japan.
Also, don’t forget to check out the “Fuji no Hana Restaurant” collaboration restaurant with the “Demon Slayer: Kimetsu no Yaiba” characters. It offers a variety of original dishes inspired by the “Swordsmith’s Village.” Stay tuned for more details on the second collaboration restaurant coming soon. Experience the adrenaline-pumping action and immersive storytelling of “Demon Slayer: Kimetsu no Yaiba” like never before at Universal Studios Japan.

What This Could Mean for the Parks in the United States
Introducing the “Demon Slayer: Kimetsu, no Yaiba” VR coaster at Universal Studios Japan could signal a broader trend of incorporating anime attractions and experiences into Universal parks worldwide, including those in the United States. Firstly, the success of the “Demon Slayer” attraction in Japan could demonstrate the popularity and profitability of anime-themed rides to theme park executives.
Suppose the ride attracts large crowds and receives positive feedback. In that case, it may encourage them to consider similar attractions for Universal Parks in the United States to capitalize on the growing global interest in anime.
Additionally, Universal Studios Japan often serves as a testing ground for new concepts and attractions before being introduced to other Universal parks worldwide. Suppose the “Demon Slayer” VR coaster proves to be successful and generates significant revenue at the Japanese park.
In that case, Universal may replicate the experience at their U.S. locations to attract anime fans and capitalize on the franchise’s popularity. Furthermore, with the increasing popularity of anime and manga in the United States, there is a growing demand for anime-themed attractions and experiences among American audiences.