London’s “Alice’s Adventures Underground” immersive experience opening second venue in China

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Characters from Alice’s Adventures Underground gather at a whimsically decorated long table with teacups, bringing the enchanting world of Alice in Wonderland to life for guests at London’s immersive theatrical experience.

The immersive theater form is becoming more and more popular year by year around the world, so it makes sense that one of the United Kingdom’s most well-known immersive shows, “Alice’s Adventures Underground,” will be making the jump to Asia during a Chinese tour beginning by the end of this year.

The Les Enfants Terribles theater company, which launched “Alice’s Adventures Underground” in 2015, wants to replicate the experience for audiences in China. As with other immersive shows that we have covered here at Inside the Magic, “Alice” transports participants into the world of the story itself (in this case, Wonderland) rather than just allowing the audience to act as passive bystanders.

Alice’s Adventures Underground comes alive as performers in vivid theatrical costumes—one with a whimsical pig doll—transport audiences into a fantastical, kitchen-themed scene, brightly lit and brimming with wonder. The immersive setting captures the magic and spectacle fans crave from world-class entertainment inspired by China’s legendary tales.

The British production of the show, inspired by author Lewis Carroll’s legendary “Alice in Wonderland” series, was nominated for the prestigious Laurence Olivier award in 2016. “We are honored to not only be creating our Wonderland in China but to be building our very own venue as well,” said producer Emma Brünjes.

“When we first dreamed up the idea of the show five years ago, we never would have imagined that it would be going to China. We are so proud and overwhelmingly excited for Alice’s next journey and to bring this innovative show to a brand-new audience,” added co-directors Oliver Lansley and James Seager.

“Alice’s Adventures Underground” will make its Chinese debut this fall. Be sure to visit Les Enfants Terrible’s official website for more information on both the London and China versions of the show.

The White Rabbit from Alice’s Adventures Underground strikes a pose in a narrow, black hallway with striking white borders, immersing guests in the enchanting tunnel experience of this interactive attraction.

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