Comments for Star Wars Rebels, Guardians of the Galaxy, Transformers 4, My Little Pony lead Hasbro highlights at Toy Fair 2014


  1. darkerknight

    Particularly huge dinobots ” yeah. ­čÖé

  2. Kmatt074

    So Hasbro why no “girl” transformers? Pretty sexist. Girls get rainbows?

    1. Lexie Martin

      There was one female character announced. I didn’t catch the character name, but it’s on Ricky’s Twitter.

      But yeah, that annoyed me too. The executives even said that the tree stages of Transformes fan (as branded) are, “PreSchool,” “Boy,” and “Fan.” Seems like they could have just called the middle stage “child,” or something similar instead.

    2. Victoriaa

      Personally when I was a kid I did not car if my transformers toys were considered boys or girls, I jost love that they looked sooo cool!. I was always the girl that would prefer the boys toys over the girls. But dang I wish they had had these my little poinies, monster high, and disney stuff when I was a kid.

      1. Lexie Martin

        I understand. But it would be nice if the company acknowledged the fact that all genders enjoy them. By actually branding them “Boy,” I kinda feel like they discourage girls from playing with them, or ignoring those girls entirely. To a child, the subtext is, “go away. We don’t want you here.”

        (Speaking as someone who’s worked at a Montessori preschool and as a girl who actually decided not to play with things she liked because she felt like the brand didn’t want her to.)

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