Disney Turns Up The Heat, Trying To Sell Credit Cards

Anyone who has planned a Disney vacation recently knows the numbers can feel dizzying. Ticket prices increase, hotel rates soar, and even a quick-service meal can set you back far more than expected. Families still come in droves, but many walk away feeling like their wallets took a bigger hit than their memories could justify.

So, how does Disney keep people coming back while finding new ways to profit? The answer is simple: perks. And not just any perks—credit card perks. Disney has turned up the heat with an aggressive push to get fans swiping their branded Visa, and they’re sweetening the pot with an array of exclusive offers.

Why Disney Loves Its Visa Card

The Disney Visa Card, issued by Chase, has been around for years, but lately Disney is pushing it more complex than ever. The idea is straightforward: offer discounts, collectible merchandise, and vacation savings that make cardholders feel like insiders. At the same time, it ties guests closer to the brand, ensuring their loyalty goes beyond just buying park tickets.

This fall, Disney rolled out nine brand-new perks just for Visa cardmembers. They range from vacation discounts to rare collectibles, and while some are limited-time offers, others could become the deciding factor for fans on the fence about getting a card. Let’s break them down.

Happy Hauntings and Mystical Savings at DisneyStore.com

Online shopping just got a little spookier. Through September 22, 2025, Disney Visa cardholders can score 20% off select purchases of $50 or more at DisneyStore.com. Add in free shipping on orders over $85 with the code DVCCTREAT, and suddenly those Halloween costumes or holiday ornaments don’t sting as much at checkout.

Fall 2025 Disneyland Resort Hotel Savings

Heading to California this fall? Disney Visa cardholders can save up to 20% on select premium rooms at Disneyland Resort hotels for stays between August 17 and December 19, 2025.

Sunday through Thursday stays qualify, which is excellent for midweek getaways at The Villas at Disneyland Hotel, the Disneyland Hotel, or Disney’s Grand Californian.

Disney Vacation Club Membership Savings

This is a serious incentive for fans ready to commit to years of Disney magic. Cardmembers can save a whopping $10,000 on a Disney Vacation Club membership at The Cabins at Disney’s Fort Wilderness Resort.

That includes $8,500 off membership, plus an additional $1,500 discount exclusively for cardholders. The deal runs through September 29, 2025.

Aulani Resort Winter Offer

Dreaming of Hawaii? Book a qualifying winter stay at Aulani, A Disney Resort & Spa, and cardholders will receive a $150 resort credit plus up to 30% off ocean or partial ocean view rooms. Travel dates run January 4 to April 9, 2026, making this a perfect escape from the cold.

Disneyland 70th Anniversary Pin

Disneyland turns 70 in 2025, and Disney Visa cardholders get first dibs on a Tinker Bell enamel anniversary pin priced at $19.99. It’s available at select Disneyland shops like Tomorrowland and Trolley Treats. With a purchase limit of two per cardmember, these will likely sell out quickly.

Aulani Resort Fall Offer

Back to Hawaii—this time for autumn travelers. Cardholders can save up to 35% on select stays of five or more nights or 30% on four-night stays for travel between October 20 and December 23, 2025. Book by December 3, 2025, to cash in.

Aulani Resort Summer Offer

If summer is more your style, Disney’s still got you covered. Cardmembers can save up to 35% on ocean or partial ocean view rooms for stays of five or more nights between August 10 and October 19, 2025. Shorter stays aren’t left out; you can save 25% on other rooms and villas.

National Geographic Exclusive Offer

Disney is leaning into nostalgia with this one. For $59, cardmembers who buy a one-year National Geographic subscription will receive a limited-release reprint of the iconic 1963 cover story “The Magic Worlds of Walt Disney.” The collectible includes rare photos, a fold-out Disneyland map, and behind-the-scenes details about the Imagineers.

The Lion King 2025 Pin

Finally, fans of the Pride Lands will love this one. The Lion King 2025 exclusive enamel pin, featuring Timon and Pumbaa, sells for $19.99. It’s available online or at select shops in Disneyland Resort and Walt Disney World Resort, with a purchase cap of two per cardmember.

How to Sign Up for Disney’s Visa Card

Applying for a Disney Visa Card is straightforward—you can sign up online through Chase or Disney’s official site, and sometimes even find kiosks or representatives in the parks offering limited-time sign-up bonuses.

Applicants typically need good credit to qualify, and once approved, you’ll receive your Disney-branded card in the mail to start earning rewards immediately.

Perks or Pressure?

Disney knows how to dangle just enough magic to make fans consider pulling out their wallets for more than tickets and popcorn. These nine perks show how aggressively the company leans toward its credit card strategy.

The benefits for frequent travelers or collectors can add up quickly—discounted vacations, exclusive merchandise, and once-in-a-lifetime savings on a Disney Vacation Club membership.

But make no mistake: Disney is turning up the pressure. With prices rising across the board, these perks are less about generosity and more about loyalty-building. The question for fans is simple—do the rewards feel like extra magic, or just another way Disney convinces you to spend more?

Either way, the message is clear: in 2025, Disney doesn’t just want you buying tickets. They want you to swipe plastic.