TOY FAIR 2018: The coolest new “Jurassic World,” Disney, DC, and WWE toys from Mattel

in Entertainment, Merchandise, Movies, Movies & TV, Pixar, The Walt Disney Company

Jurassic World’s iconic T. rex toy by Mattel, showcased on a display table near a Jurassic World screen, surrounded by lush themed foliage and collectible miniatures.

The Mattel Showroom welcomed guests at Toy Fair 2018 with lots of fun merchandise from “Jurassic World: Fallen Kingdom,” DC Universe, Disney-Pixar’s “Cars,” and more.

During our visit, we got a peek at some of the cool toys arriving in stores over the next few months, kicking off with some demos of the new “Jurassic World: Fallen Kingdom” merchandise.

Jurassic World: Fallen Kingdom

WATCH – THRASH ‘N THROW T-REX:

WATCH – JURASSIC WORLD GYROSPHERE:

WATCH – KAMIGAMI ROBOT DINOSAUR:

WATCH – JURASSIC WORLD PTERANO-DRONE:

The Thrash ‘N Throw Tyrannosaurus-Rex retails for $39.99, the Pterano-Drone is $119.99, and the Kamigami Robot is $59.99. Stay tuned for pricing on the Gyrosphere.

The iconic Jurassic World entrance sign featuring a dinosaur skeleton logo, draped with lush vines—a must-see landmark for park guests and an essential photo spot for Jurassic World fans.

Jurassic World’s iconic T. rex toy by Mattel, showcased on a display table near a Jurassic World screen, surrounded by lush themed foliage and collectible miniatures.

Jurassic World toy figures—a dinosaur, an alien creature, and a small human character—arranged on a futuristic display platform and brightly illuminated, capturing the excitement of theme park adventures.

Jurassic World attraction display featuring Mattel toys, vehicles, and action figures, set against an impressive dinosaur head backdrop.

Jurassic World-themed merchandise display featuring a dinosaur egg, replica claws, and an oversized raptor head, with a lifelike dinosaur model set in the background—perfect for theme park guests and Jurassic World adventure seekers eager to take home a piece of the experience.

Mattel Jurassic World toys, including dinosaur figures, a gyrosphere ride with guests, and a remote-controlled pterosaur soaring overhead, are showcased as thrilling park attractions on display.

Jurassic World-inspired blue dinosaur Power Wheels ride-on, showcased under vibrant lighting with an informational sign in front—perfect for young theme park fans seeking adventure.

Jurassic World dinosaur toy and UNO cards displayed together alongside a Mattel Games sign at a themed fan event.

“Jurassic World: Fallen Kingdom” arrives in theaters on June 22.

DC Universe

Items include DC Superhero Girls, Batman Voice Changer Helmet, and an assortment of action figures.

Superheroes, villains, and Jurassic World action figures from Mattel create a dynamic display in front of an eye-catching Batman backdrop, capturing the excitement of comic and movie-themed attractions.

DC Super Hero Girls dolls by Mattel, dressed in their signature vivid costumes and accessories, are showcased on clear stands alongside Disney favorites and Jurassic World adventures, capturing the lively spirit of a toy expo reminiscent of the energy found at top theme park merchandise locations.

Disney-Pixar’s “Cars”

The beloved “Cars” characters zoom into the spotlight with these assorted mini vehicles and race track.

WWE

A few WWE personalities transformed into action figures and entered the ring for the Mattel Showroom.

In addition to the big franchises mentioned above, Mattel has some new Polly Pocket merchandise. The company is relaunching Polly Pocket in its original micro-scale for a healthy dose of ’90s nostalgia, and The Toy Association named the cute compact a toy trend to watch in the coming year.

To wrap up our visit to the Mattel Showroom, here are a few other highlights from the event: Pokémon, Call of Duty, Halo, and the Nickelodeon program “Sunny Day.”

For more from Mattel, head over to their website

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