Just before Super Bowl XLIX, Universal Studios Hollywood debuted a new look at their upcoming attraction Fast & Furious — Supercharged.
The attraction based on the “Fast & Furious” film series will debut this summer as the new grand finale to the park’s backlot Studio Tour.
“What better place is there than the Super Bowl to launch a campaign where millions of viewers huddle for non-stop, edge-of-your-seat suspense,” said Larry Kurzweil, President, Universal Studios Hollywood. “In just 30, thrilling seconds, our compelling spot resonates with the exhilaration this immersive thrill ride will deliver when it opens at Universal Studios Hollywood this summer.”
Trams will be turned into a hydraulic motion-based ride to tell an original “Fast & Furious” using 3D audio system and 3D-HD imagery projected onto the world’s longest 360-degree screen, spanning nearly 400 feet in length.