The Disney Soda Fountain next to the El Capitan Theatre in Hollywood, California will be transformed into the Ghirardelli Soda Fountain and Chocolate Shop with an all-new Disney Studio Store.
Ghirardelli Chocolate Company announced the grand opening of its newest soda fountain and chocolate shop will be Friday, November 15th, joining The Walt Disney Studio’s El Capitan Theatre and Disney Studio Store on Hollywood Boulevard.
“The El Capitan Theatre has always been about giving guests the ultimate entertainment experience. And now, with Ghirardelli, anextraordinary experience becomes even more unforgettable,” said Lylle Breier, senior vice president, Worldwide Special Events for Walt Disney Studios Motion Pictures. “Families and movie lovers from all over can come to the El Capitan, see a great Disney movie, and enjoy a memorable, delicious after-movie treat. We’re thrilled to welcome Ghirardelli Chocolate to Hollywood, and to unveil our new Disney Studio Store.”
The shop will give moviegoers, visitors and locals a chance to experience Ghirardelli’s world-famous hot fudge sundaes, shakes, floats, and delicious assortment ofchocolates and beautifully wrapped gifts. Each guest will also enjoy a free sample of Ghirardelli Squares chocolate.
Ghirardelli Chocolate will partner with The Walt Disney Company to feature a specially created sundae treat for the opening of the new Disney animated movie “Frozen” this November. In future months, Ghirardelli Chocolate will create original ice cream sundaes for select film releases, providing El Capitan moviegoers with a unique Ghirardelli experience.
In continuing with this partnership, the new soda fountain and chocolate shop joins the existing Disney Studio Store which offers an assortment of classic Disney character souvenirs, merchandise from current film releases playing at El Capitan Theatre, highly sought after collectible pins, and a large selection of Blu-Ray and DVD home entertainment.
Update: When asked how different the location will be when it reopens in November, Ghirardelli Senior Marketing Manager Kym Hough replied, “The entire look will change and the menu will be our classic Ghirardelli Soda Fountain menu. We will be offering the pin with any sundae from our menu and we will continue the pin releases. We will be working very closely with Disney to continue the wonderful traditions that the public has grown to love.”
The existing Disney Soda Fountain will close on September 29th, reopening November 15 as the new Ghirardelli location.
In the meantime, the Disney Studio Store will continue pin releases and pin events at El Capitan Theatre.
“Ghirardelli Chocolate is honored to join The Walt Disney Company on Hollywood Boulevard to bring visitors and moviegoers an unforgettable experience,” said Marty Thompson, President and CEO of the Ghirardelli® Chocolate Company. “We have been bringing quality chocolate to the public for over 160 years, and this iconic location in the heart of Hollywood is the perfect place to continue the tradition.”
The Ghirardelli Soda Fountain and Chocolate Shop and Disney Studio Store will be located next to the legendary El Capitan Theatre (6838 Hollywood Boulevard) and open seven days a week.