First-ever Halloween Horror Nights mobile app, passholder early access to be offered at Universal Orlando

in Entertainment, Merchandise, Theme Parks

Iconic Halloween Horror Nights character with long red hair, striking green eyes, and dramatic facial scars stands amid eerie red curtains and chains at Universal Orlando.

For the first time ever, Universal Orlando will offer an official mobile app for Halloween Horror Nights 2011, giving attendees instant access to more information about the annual event. In addition, special nights give annual passholders a chance to experience the horror a bit earlier than everyone else.

Beginning on September 23, the first date for Halloween Horror Nights 21, the mobile application will be available for download for free. It will feature a GPS interactive map as well as information on haunted houses, scare zones, shows, and other attractions around the Universal Studios theme park.


UPDATE (9/21/11):
The Halloween Horror Nights mobile app is now available for download for and .

Screenshots:

Iconic Lady Luck in her striking green dress brandishes a bloody playing card, embodying the sinister atmosphere of Halloween Horror Nights 21 at Universal Orlando; the event’s official logo appears in the upper right corner.

Nevermore: The Madness of Poe app interface, featuring interactive map, check-in button, and immersive event details—all seamlessly designed for Universal Orlando’s Halloween Horror Nights fans.

Universal Orlando mobile app check-in screen for Acid Assault at Halloween Horror Nights, featuring horror-inspired event icons and a progress bar showing 8 check-ins remaining, capturing the excitement of the park’s legendary haunt experience.

Universal Orlando mobile app screen featuring Halloween Horror Nights event details and real-time distances to various haunted houses within the park.


And on September 23, 24, 30, and October 1, Premier and Preferred passholders for Universal Orlando can get early admission for the passholder and one guest through an exclusive passholder-only entrance at Universal Studios. Inside, passholders will be able to access The In Between and The Forsaken haunted houses from 5-6:30pm and the Nevermore house as early as 5:45pm – 6:30pm, before the general public is admitted. These houses will be located near the back of the park, by Woody Woodpecker’s KidZone.

Passholders will also receive early access on those dates for the first showing of Bill & Ted’s Excellent Halloween Adventure, on a first come, first served basis. It’s recommended passholders show up at 30 minutes prior to show time.

To attend, passholders must show a valid Premier or Preferred pass to gain access and must also purchase a separate Halloween Horror Nights ticket. Space is limited, so passholders are encouraged to RSVP at HalloweenHorrorNights.com/AnnualPass.

There will also be an exclusive Horror Nights passholder pin on sale beginning September 23 at the Universal Studios Store for $7.95 + tax.

Halloween Horror Nights 21 Passholder Pin is available at Universal Orlando for just $7.95 plus tax, exclusively for passholders! Grab this limited-edition collectible starting September 23—check the Universal Orlando mobile app for more details and make sure to collect your spooky souvenir before it disappears.

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