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Frozen Dad and Son Elsa Dress

Dad Wears Matching Frozen Dress to the Movies to Support Elsa-Loving Son

By Nathanial Eker 5 Comments
Pottery Barn it's a small world

Pottery Barn Kids reveals Disney it’s a small world collection

By Bailee Abell

Disney Character Starbucks mugs!

By Corinne Andersson

Pre-order Now! New Live-action Cinderella collectibles

By Corinne Andersson

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Hot Star Wars merchandise from Think Geek

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Star Wars Collection on Sale at Zulily

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“Disney Characters in the Kitchen” Collection on Sale at Zulily

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New Stitch merchandise from Hot Topic

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Pre-Order Now! New Frozen Salt & Pepper Shakers Collection

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Inside the Magic is your ultimate source for themed entertainment coverage.

Inside the Magic was created in 2005. What started as a tiny central Florida based website and short weekly podcast that provided our audience the opportunity to visit Walt Disney World virtually has grown to the publishing company it is today. We focus on bringing you all things fun so you can plan your theme park vacation, enjoy Disney at home, and more.

ITM now consists of multiple writers living near both Disneyland and Walt Disney World theme parks and around the world. This allows us to bring you the most interesting, entertaining, and unique entertainment experiences, covering theme parks, movies, TV, video games, special events and so much more.

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